14 things only gearheads understand, according to BuzzFeed.  1. The true meaning of “lying down on the job.” Click here to view the rest of the post >>

Service departments across the nation are gearing up to handle the overwhelming demands that are coming due to large numbers of recalls, particularly with GM vehicles. With over four million vehicles recalled to date in 2014, dealerships need to be r

Body shop marketing & the anatomy of a good blog, from Stratosphere Studio. When you’ve been writing blogs for your collision repair shop for a few years, it becomes second nature to craft content that your online readers will value. You begin

The primary responsibility of a service advisor is to sell service. According to my good friend Robert Atwood of NADA University, your advisors are either “order takers or order makers.” Well said. If your advisors aren’t intentional about seek

Breaking the rules, from Search Auto Parts. If I could teach you how you and your people could become more productive by just reading this article, would you consider it? I am sure this is not your first rodeo; however, this might be an approach you

Prioritize your collision repair marketing strategies, according to Stratosphere Studio. At Stratosphere Studio, we work with many auto body shops, so we’ve met numerous shop owners who have reached their wits’ ends when it comes to marketing. To

How to attract and motivate a capable staff, from Entrepreneur. For small business owners today, it seems harder than ever to find young employees with a solid work ethic who know how to deal with customers. I hear from my clients that the employees

You are what you market, according to Search Auto Parts. You might assume opening a repair shop post-Sept. 11 would have been risky; opening said shop in metropolitan Detroit during an economic downturn perhaps more so. That doesn’t mean it can’t

Tell your story and boost your shop marketing, according to Stratosphere Studio. In marketing your collision repair shop, you might feel compelled to stand by the old impersonal methods of communication that many other auto body shops have been deliv