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Biggest Misperception When Shopping for an End-of-Year Car Lease: Outgoing Model Year Is Cheaper

Swapalease.com Offers Several Tips for Consumers Hunting End-Of-Year Lease Deals CINCINNATI, OHIO (December 15, 2014) – Conventional wisdom among many end-of-year car shoppers is to choose the outgoing model year in order to save a few dollars. Ho
Dec 15, 2014

Dealers Move Beyond Doughnuts

Dealers Move Beyond Doughnuts, from New York Times. Corrie Watson and her twin brother, Will Churchill, wanted a strategy to attract younger customers to their three sizable family-owned automobile dealerships and to keep them coming back for decades
Dec 15, 2014

Subaru dealers get financial aid to boost fixed-operations capacity

Subaru dealers get financial aid to boost fixed-operations capacity, from Automotive News. Subaru dealers were given preliminary details of the brand’s new program to increase fixed-operations capacity at its U.S. dealerships. Called Fixed Oper
Dec 15, 2014

The Service Drive: Your Other Sales Floor!

Happy New Year! For those of you headed to the NADA Convention in San Francisco January 22-25, I will be leading a fixed ops workshop again this year. This article is a sneak preview of my presentation. I’ll also be covering the same material in a
Dec 15, 2014

Top 5 Ways to Increase Your Fixed Ops

Top 5 Ways to Increase Your Fixed Ops, from DealerSocket. When “fixed” means unchanging, it’s time to unfix the fixed. Unfix your Fixed Ops business; then, increase your Fixed Ops business! Fixed Operations can be the backbone of your business.
Dec 1, 2014

Dealerships Welcome Recall Work, Despite Downsides

Dealerships Welcome Recall Work, Despite Downsides, from Wards Auto. Based on recent events, automotive recalls seem likely to join death and taxes as one of life’s inevitabilities. Through July of this year, 43 million vehicles in the U.S. have be
Dec 1, 2014

One-stop tool helps techs complete Toyota repairs

One-stop tool helps techs complete Toyota repairs, from Automotive News. Toyota Motor Sales U.S.A. has created collision-repair software that gives body shop technicians one-stop access to parts information, repair instructions and technical informat
Dec 1, 2014

Seasonal Specials and Inspections: Driving Customers to Your Service Lane

The winter driving season is now upon us. This season brings many quality opportunities to build trust and increase visits with your customer base. There are a variety of personalized and automated messages you can send that will increase business an
Nov 28, 2014

Today’s Menu: Service with a Side of Now

It’s hard to believe that just a few years ago we had to rely on the desktop computer, and shortly before that the yellow pages and the phone book to find important business information. Today, two out of three consumers own at least one smart phon
Nov 28, 2014