Tampa auto dealer looks to spark industry’s need for female mechanics, from Tampa Bay Times. When Rob Elder laid out the plans for his new state-of-the-art Ford dealership on N Florida Avenue, he had one very important request: a separate restr

Own the Tire – Own the Customer, from Dealer Marketing Magazine. The key to the ever elusive customer retention has been rolling in your service drive all along…literally! For years car dealers have viewed selling tires as a low margin pain in th

Vehicles recalled for safety risks go without repairs, from Trib Live. Each day, attorney Terry Harris sets out in his trusty 2002 Honda Civic, which has 150,000 miles — and has been recalled for a variety of defects considered dangerous by safety

Maple Hill Auto Group is spending $3.5 million to expand its car dealership in Kalamazoo, from Michigan Live. The Maple Hill Auto Group is spending $3.5 million to expand and separate the showroom facilities for three of the five automobile franchise

Dealerships Vulnerable to Hack Attacks, from Wards Auto. Malware can steal customer social security numbers from finance and insurance department computers. With malware known as Keylogger placed into a finance and insurance computer by a hacker, a c

Service bays turn to text messaging, from Automotive News. Reminders, updates bring in customers Many customers of Mossy Toyota, a San Diego dealership near the beach, are millennials, generally ages 18 to early 30s. In an increasingly digital, on-th

5 Traits Of Customer-Focused Companies, from Business 2 Community. How do you personally define a customer-focused company? I’m not talking about a company that claims to be customer-focused but one that genuinely obsesses over improving their cust

Over the holidays, I was home visiting my parents. My Dad, a Chevrolet dealer, loves to talk shop with me and run new ideas past ‘his attorney’. During our recent conversation, we were discussing his new service director, Bob, and the challenges

BMW Recalls 140,000 More 3 Series for Faulty Takata Airbags, from Auto Evolution. When BMW finally decided to post a recall for the Takata airbags installed on their 3 Series, the world was stunned to learn that almost every E46 car made had to take