Sixty-two percent of car buying women report that they return to the dealerships where they first purchased their vehicles to then have them serviced or repaired. That statistic highlights the potential

ELEAD1ONE’s Bill Wittenmyer shares insight on how to take your service sales to the next level by using video to connect with customers, build trust and sell more repair recommendations.

It’s the goal of every service department to enjoy excellent customer retention and loyalty. Other than tempting them with coupons and incentives, what can you do to keep

Over the years, you’ve probably been presented with plenty of quirks, tricks, or gimmicks that claim to turn conventional business wisdom on its head and secure you an unforeseen

I’ve written a lot about recall awareness and how dealers can position themselves to be champions in their communities by treating recall customers differently -- applauding those who simply

I’ve talked in past blogs about how service departments, while the top revenue producers in most dealerships, are typically the least visible in marketing – whether that’s traditional, digital

ELEAD1ONE partner Bill Wittenmyer shares an effective, easy-to-implement strategy for maximizing profits and replenishing the pre-owned vehicle inventory at your dealership.

There are currently more than 63 million recalled vehicles still on US roads and highways, which is surprising when you consider that recall repairs are at no cost to the consumer.

Service customers frequently decline some, or all the recommended services, which can be very frustrating to advisors. While it shouldn’t be a service advisor’s job to “find” things to recommend,