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Conference & Expo: October 14 -15, 2025
DealerPoint: April 9-11, 2025

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The Customer Buy Center: A Better Way to Build Inventory

By Tim Scoutelas, Director of Strategic Accounts, MAX Digital The used car market is ripe for dealers: Vehicle prices are rising, demand is growing, and days on the lot is dropping. According to Edmunds Q1 2019 Used Vehicle Report, pre-owned vehicle
Aug 14, 2019

Is Your CRM a System of Engagement?

In the past, a vehicle sale started and ended on the showroom floor. Today, many of the discovery and purchase steps take place online. Online retail giants like Amazon have conditioned customers to expect timely and relevant communications across ch
Aug 7, 2019

Alternative Revenue Streams – Car Washes as Profit Centers

By Trevor Gile, Managing Partner, Motorcars Honda; and Partner, RFCarwash Consulting & National Carwash Solutions Traditionally, car washes have always been viewed as an expense by dealerships. Taking into account the poor cleaning performance, c
Aug 7, 2019

What My Mattress in a Box Taught Me About the Future of the Automotive Industry

By Eric Giroux, Director of Product, DealerSocket I did it. I pulled the trigger. I bought a foam mattress that arrived at my front door, compressed in a box, from a company I had never heard of. I didn’t know anyone who owned one. I had never touc
Aug 6, 2019

AI: Challenging the Path to Purchase

By Eric Brown, CEO, inSearchX What if you woke up tomorrow and the path to purchase no longer existed? Today, we use our internet-connected devices to visit websites and curate content we find interesting. But this process is getting INVERTED as our
Aug 2, 2019

Should You Send Holiday Cards?

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 2, 2019

Video…You Can Do It

By David Hudson, Executive Producer/Director, D Hudson Productions Video is a very important element when marketing your dealership, but not every video needs to be a big-budget production. And by integrating various types of video content to your sa
Aug 1, 2019