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Pre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & Variable OpsTrending Industry News
The Customer Buy Center: A Better Way to Build Inventory
By Tim Scoutelas, Director of Strategic Accounts, MAX Digital The used car market is ripe for dealers: Vehicle prices are rising, demand is growing, and days on the lot is dropping. According to Edmunds Q1 2019 Used Vehicle Report, pre-owned vehicle
Aug 14, 2019
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Dealer ManagementDealer Ops & LeadershipDealer/GM NewsDigital DealerDigital Dealer ConferenceEveryoneF&I ManagementFinance & Insurance NewsFixed Operations NewsGeneralLeadershipMarketing & AdvertisingMarketing StrategiesPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & MarketingSales & Variable OpsSales ManagementSales StrategiesTechnologyTrending Industry News
The Road to DD27: Pre-Show Highlights
DD27 is right around the corner! In exactly one week, we’ll see you at Mandalay Bay Resort & Casino in Las Vegas, NV for over 100 educational seminars, networking opportunities, and pure innovation in one of the most exhilarating locations in t
Aug 12, 2019
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Dealer ManagementDealer Ops & LeadershipDealer/GM NewsPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & MarketingSales & Variable OpsSales ManagementSales StrategiesTechnologyTrending Industry NewsVideo
Are Stitched Photo Videos Outdated?
Tim James shares his expertise on why stitched videos are still valuable to dealers in this video blog.
Aug 8, 2019
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Data & AnalyticsDealer ManagementDealer Ops & LeadershipDealer/GM NewsLead Management & CRMMarketing & AdvertisingMarketing StrategiesSales & MarketingSales & Variable OpsSales ManagementSales StrategiesTechnologyTrending Industry News
Is Your CRM a System of Engagement?
In the past, a vehicle sale started and ended on the showroom floor. Today, many of the discovery and purchase steps take place online. Online retail giants like Amazon have conditioned customers to expect timely and relevant communications across ch
Aug 7, 2019
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Dealer Ops & LeadershipDealer/GM NewsDigital Dealer ConferenceFixed Operations NewsSales & Variable OpsSales ManagementSales StrategiesTrending Industry News
Alternative Revenue Streams – Car Washes as Profit Centers
By Trevor Gile, Managing Partner, Motorcars Honda; and Partner, RFCarwash Consulting & National Carwash Solutions Traditionally, car washes have always been viewed as an expense by dealerships. Taking into account the poor cleaning performance, c
Aug 7, 2019
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Digital Dealer ConferenceSales & MarketingSales & Variable OpsSales ManagementSales StrategiesTrending Industry News
What My Mattress in a Box Taught Me About the Future of the Automotive Industry
By Eric Giroux, Director of Product, DealerSocket I did it. I pulled the trigger. I bought a foam mattress that arrived at my front door, compressed in a box, from a company I had never heard of. I didn’t know anyone who owned one. I had never touc
Aug 6, 2019
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Digital Dealer ConferenceSales & Variable OpsSales ManagementSales StrategiesSearch Engine MarketingTechnologyTrending Industry News
AI: Challenging the Path to Purchase
By Eric Brown, CEO, inSearchX What if you woke up tomorrow and the path to purchase no longer existed? Today, we use our internet-connected devices to visit websites and curate content we find interesting. But this process is getting INVERTED as our
Aug 2, 2019
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Dealer ManagementDealer Ops & LeadershipDealer/GM NewsMarketing & AdvertisingMarketing StrategiesSales & MarketingSales & Variable OpsSales ManagementSales StrategiesTrending Industry NewsVideo
Should You Send Holiday Cards?
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 2, 2019
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Digital Dealer ConferenceMarketing & AdvertisingMarketing StrategiesSales & Variable OpsSales StrategiesTechnologyTrending Industry News
Video…You Can Do It
By David Hudson, Executive Producer/Director, D Hudson Productions Video is a very important element when marketing your dealership, but not every video needs to be a big-budget production. And by integrating various types of video content to your sa
Aug 1, 2019