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Dealer/GM NewsInventory ManagementPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & MarketingSales ManagementSales StrategiesTrending Industry News
Want Faster Turn? Consider Incentivizing Salespeople
Many dealers rely on lot services and/or in-house employees to crank out hundreds of photos of new vehicle acquisitions. Of course, the larger your inventory and acquisition pace, the harder it is to keep up with. Technology does make it easier today
Sep 14, 2017
Think Tank Tuesday: Stop Pricing Your Products and Services Like it’s 1995.
It’s time to increase your trust factor with prospective clients by changing your pricing structure.
Sep 14, 2017
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Dealer/GM NewsPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales StrategiesTrending Industry News
BLACK BOOK USED VEHICLE RETENTION INDEX DIPS SLIGHTLY IN AUGUST
LAWRENCEVILLE, GA (September 12, 2017) – Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, released its Used Vehicle Retention Index for August, showing the
Sep 13, 2017
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Dealer/GM NewsLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Freebie Fridays: Change Your Perspective
Want to change your sales results? In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer shares an easy, but effective way to change your perspective and improve your performance.
Sep 8, 2017
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Dealer/GM NewsMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales StrategiesSocial MediaTrending Industry News
How Used Car Dealers are Getting Mileage Out of Social Media
Used Car Dealers Using Instagram, Twitter, and Facebook to build trust and community linkage. Although most franchise dealers have finally boarded the train of progress into the digital age, used car dealers have been slow to buy a ticket. As a conte
Sep 7, 2017
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Dealer ManagementDealer/GM NewsDigital DealerDigital Dealer ConferenceLeadershipMarketing StrategiesProfiles of SuccessSales & MarketingSales ManagementSales StrategiesSocial MediaTrending Industry News
Dealer Magazine Interview: Brian Benstock, GM and VP of Paragon Honda, Paragon Acura
Brian Benstock is the General Manager and Vice President of Paragon Honda and Paragon Acura. Since 1982, he has held many positions within the dealership including sales consultant, sales manager, assistant to the assistant manager, finance manager,
Sep 1, 2017
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Dealer/GM NewsDigital DealerDigital Dealer ConferenceInventory ManagementMarketing StrategiesSales & MarketingSales StrategiesTrending Industry News
Out-Think, Don’t Out-Spend Your Competition
In the new car business, it’s conventional wisdom that bigger is better. Dealers with the biggest ad budgets, biggest inventories, biggest showrooms, and the biggest discounts will be the biggest winners in the market place. Based on the most recen
Sep 1, 2017
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Dealer/GM NewsInventory ManagementPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales & MarketingSales ManagementSales StrategiesTrending Industry News
Black Book Insights on Impact from Hurricane Harvey
As the city of Houston and surrounding regions continue to cope with the devastation caused by Hurricane Harvey, I wanted to provide you with several updates and insight from Black Book, which is actively tracking any impact on the region’s automot
Aug 31, 2017
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Dealer/GM NewsMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
Consumer Attention Spans Are… SQUIRREL!
If you haven’t already noticed, human’s attention spans, in general, are decreasing. A deluge of short soundbites, marketing messages and social media has created a society that simply won’t listen… if you talk too long. Do you have a friend
Aug 31, 2017