There seems to be a very pronounced interest in getting internal expenses under control and driving new profits after 2017 was recently wrapped up. Maybe the flattening of sales, maybe disappointing profitability, but something is definitely going on

Doing things you are certain are safe feels good. It’s comfortable and it doesn’t create any anxiety. But rarely does significant growth come from doing what’s safe and comfortable, instead, it’s almost certain that the unknown will have a gr

The automotive marketplace is highly competitive with dealerships, service shops and others spending a significant amount of money to persuade the consumer to visit their business. While most of these organizations are successful in promoting their b

Does your dealership have a digital marketing strategy? When asked that question, I would assume that most dealerships would be quick to respond with a resounding “Of course we do!”. That’s a good thing. With all of the changes taking place in

It’s easy to blame our issues on others, particularly when we’re not seeing the outcomes we think we deserve. But that doesn’t mean the blame belongs with them. Is there something you could be missing? Or something you’re not

You could sum up the ways dealers are navigating this year’s new vehicle market with three words—focus on the fundamentals. The focus comes out of necessity: Sales volumes aren’t what they used to be. Dealers know it’ll take a little more eff

I recently read a quote from an unknown source that said, “don’t cling to a mistake just because you spent a lot of time making it.” Great advice! The mistake is in the past and is sunk, so move on. Great leaders get-it and don’t sink the

It may seem surprising with all the methods of communication available, but the most frequent and meaningful interaction with your prospects and active customers is still a phone call. Yet, it remains an experience most customers rate as poor. The gr

Is your dealership planning to implement a digital retailing solution this year? If so, you’re not alone. According to a 2017 study by Root & Associates and CDK Global, more than half of dealership management has expressed interest in a digital