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How AI is Improving Retail Customer Experience

By Jane Kuhuk, PR Manager, Competera Customers are more informed than ever and now expect more from the retailers they purchase from. To help meet their needs, many retailers are turning to Artificial Intelligence (AI). In the text to follow, we’ll
Aug 14, 2019

Harness the Power of Social Ads with Robust Data

By Dane Saville, Brand & PR Manager, Reunion Marketing Social media delivers content to buyers with unprecedented specificity. Nobody can overstate its power to connect with the right people in the right places. It’s why every major organizatio
Aug 14, 2019

Using the Customer Experience Promise to Increase Sales

By Karl Becker, Executive Coach & Consultant, Improving Sales Performance Are you looking for a simple model to improve your sales team’s performance or ways to better connect with customers? If you’re looking to create real value and positio
Aug 14, 2019

Why Click-to-Call is a Flawed Metric

By Steve Laureys, National Account Director, CallRevu Click-to-call campaigns are everywhere. Your dealership is likely running several now. As such, you’re familiar with Google reports that show your click-to-call rate and cost-per-click. You like
Aug 14, 2019

What Does Digital Visibility Look Like in Today’s Crowded Advertising Landscape?

As automotive disruptors such as Tesla and Uber roll out nontraditional offerings, competing manufacturers have decided to be better together.
Aug 8, 2019

3 Tips to Increase Organic Website Traffic

By Steve Laureys, National Account Director for CallRevu’s CallVision DNI Every dealership wants to increase website traffic, that’s why they spend thousands of dollars per month on advertising agencies to run email marketing, pay-per-click a
Aug 7, 2019

Is Your CRM a System of Engagement?

In the past, a vehicle sale started and ended on the showroom floor. Today, many of the discovery and purchase steps take place online. Online retail giants like Amazon have conditioned customers to expect timely and relevant communications across ch
Aug 7, 2019