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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTechnologyTrending Industry NewsVideo
Hard Facts: Amazon Advertising – Top Takeaways from 2018, Updates for 2019
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Feb 1, 2019
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Dealer ManagementDealer/GM NewsSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
Fog Machine: Digital Retailing
San Francisco is famous for fog. The city’s given a nickname to its fog – Karl. Karl the fog even has an Instagram account with 243k followers. As I traveled back from the NADA Show 2019 held in San Francisco, I’m reminded that our industry
Feb 1, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTechnologyTrending Industry NewsVideo
Hard Facts: Chatbots: How They Work & Why You Need Them
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Jan 31, 2019
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Dealer ManagementDealer/GM NewsLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
How to Motivate Salespeople
In the car business money has always been used to motivate salespeople. The idea is that commissions are a big enough motivator to drive salespeople to do what they need to do in order to sell a car. Today we have to question whether this method work
Jan 30, 2019
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EveryoneFixed Operations NewsGeneralSales & MarketingSales ManagementSales StrategiesTrending Industry News
Creating a Sales Culture in Fixed Ops!
Every process in your dealership falls into one of two categories; it’s either administrative or revenue-generating. Granted, every job description of every service employee has a certain amount of administrative duties, but the majority of the pro
Jan 28, 2019
6 Questions to Ask Associates to Evaluate Their Customer Service Skills
Hiring and retaining sales professionals and service advisors who possess great customer service skills and are also trainable for improving these relational skills—this is your goldmine. In order to stay competitive in the marketplace, you must co
Jan 28, 2019
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F&I ManagementFinance & Insurance NewsGeneralSales & MarketingSales ManagementSales StrategiesTrending Industry News
Three Ways to Fix “F&I Apathy” on Your Showroom
When dealerships are struggling with F&I production, there is plenty of blame to pass around. From training to pay plans, from process to personnel, there are multitude of reasons performance can be lacking. If everything seems to be in place, yo
Jan 28, 2019
Why Word Tracks Fail You, and What You Can Do About It
It seems as though everyone is looking for the words that work, the phrases that persuade, and the lines that deliver. Why are so many people enamored with word tracks? I believe it’s because we all look for ways to sell more, we all want to know w
Jan 28, 2019
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Dealer ManagementDealer/GM NewsExpense ManagementMarketing StrategiesSales & MarketingTrending Industry News
Common Currency
The concept of common currency is such a great idea. Except that for the most part, people want their own currencies. Dealership employees want their own pay plans. 180 currencies are used in 195 countries across the world. And even Bitcoin is trying
Jan 22, 2019