NEW YORK — MWW Group, one of the top-ten global independent public relations firms, today announced that it has been selected as agency of record for Subaru of America, Inc.  As agency of record, MWW Group’s Consumer Lifestyle Marketing

DETROIT – As children across America head back to school, a new survey commissioned by Chevrolet finds that many fathers in America are taking more of an active role in before-and after-school carpooling duties, with utility vehicles the preferred

San Francisco, CA — izmocars released its Midyear 2011 AOA Accessories Trend Report1, which analyzes accessories sales of dealerships across the country. The report highlights the accessories that were most popular with consumers in Q2 versus

Do you have any used Honda Accords or Toyota Camry vehicles on your dealership lot? If not, you might want to stock up. According to AutoTrader.com’s August Trend Engine Report on the list of most-searched used cars, both the used Honda Accord

Do you currently list your inventory online? How much do you pay each month to do so? Internet technology is continually evolving, becoming more effective and less expensive. Those who remain in-tune with change stand to profit the most from these ch

ATLANTA – OVE.com – the leading 24/7 bid or buy now wholesale vehicle marketplace – brought independent auctions together again this year for its second annual summit.  During the summit, attendees learned how to take advantage of OVE.com to

Do you think a “prank” texting marketing campaign is a good way to promote a new vehicle? Toyota and their ad agency Saatchi & Saatchi thought this was a good idea to help promote the new Toyota Matrix. A story from MediaPost.com said a Cali

How can you bring more customers into the showroom? One automaker thinks the answer to bringing more awareness to its new vehicles is an app for the Apple iPhone and iPad. A story from Mobile Marketer.com, said Volkswagen has a new app for the iPhone

New York – MediaMind Technologies Inc., the leading independent provider of integrated digital advertising solutions, released a global telecom research titled, “The Comprehensive Guide on How to Leave an Effective Message.” The new study shows