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New Website Allows Ford Fans to Show the World Just How Much They Love the Blue Oval
LAS VEGAS – Ford fans and enthusiasts can really show just how passionate they are for the Blue Oval thanks to a new website that takes personalization of man caves – or just about any other space – to a whole new level. At www.fansaddit.com,
Nov 2, 2011
Survey Projects an Increase in Mobile and Online Shopping for the 2011 Holiday Season
LOS ANGELES — With the holiday shopping season officially in full swing, PriceGrabber®, a part of Experian, just released results of its second winter holiday shopping survey, revealing where consumers plan to shop for gifts this year. When co
Nov 1, 2011
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Dealer ManagementDealer/GM NewsDigital DealerExpense ManagementFinance & Insurance NewsOwnershipSales & Marketing
General Motors’ Putting the Brakes on EBE Facility Requirements
It appears that all the push back from dealers has paid off. At the time I write this article, General Motors is issuing two-year extensions to the deadline for dealers to complete their Essential Brand Elements facility upgrades. It is not yet clear
Oct 31, 2011
RepairPal Mobile 2.0 for iPhone Now Available
EMERYVILLE, Calif. — RepairPal, the leading consumer online destination for auto repair and maintenance information, has announced a significant update to its mobile app for iPhone users. RepairPal Mobile 2.0 includes the same noteworthy featu
Oct 31, 2011
Survey: Younger Automobile Buyers Not as Brand Loyal as Older Counterparts
New York – During the past decade, automobile manufacturers have experienced a steady decline in customer loyalty for specific brands. This change signals the need for a new approach to marketing automobiles in the future according to a new survey
Oct 27, 2011
Lithia Motors Reports Third Quarter 2011 New Vehicle Same Store Sales Increased 28%
MEDFORD, OR — Lithia Motors, Inc. reported 2011 third quarter income from continuing operations of $16.3 million, or $0.61 per diluted share. This compares to a 2010 third quarter income from continuing operations of $9.6 million, or $0.36 per
Oct 27, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Study Finds Notable Increase in Use of Smartphones for Automotive Shopping on the Internet
WESTLAKE VILLAGE, Calif. — The proportion of vehicle shoppers who use smartphones to access automotive information on the Internet has increased by more than 40 percent from 2010, according to the J.D. Power and Associates 2011 Automotive Mobil
Oct 27, 2011
Ford’s New MyKey Do Not Disturb Technology Helps Teens Stay Connected to Driving, Not the Phone
DEARBORN, Mich. — Ford will become the first automaker to allow parents to block their teens from receiving phone calls and deter text messages while driving with a new MyKey® Do Not Disturb technology that launches on the Ford Explorer in
Oct 27, 2011
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Dealer/GM NewsDigital DealerLead Management & CRMSales & MarketingSales ManagementSales Strategies
I Have Flying Monkeys and I’m Not Afraid to Use Them
It appears that most dealers have mentally accepted the fact that they need to embrace the digital age. The interesting disconnect is that many dealers are still only allocating 20%-30% of their advertising budget to the digital side of the equation.
Oct 26, 2011