A former marketing exec is being sued by one of the automakers for allegedly violating an employment contract. Ford Motor Company is suing a former employee who had been a general sales manager at the company, the Detroit Free Press said. The story e

Hyundai’s president and CEO said the Korean automaker will be spending some of its advertising budget for 2012 on the Super Bowl XLVI, the Detroit Free Press said. According to the story, Hyundai is planning to run four to five television commercia

Are you thinking about your marketing budget for 2012? What will be the new trends in 2012? Where will you invest your money? MarketingProfs.com put together a list of 12 marketing predictions for 2012. Number two on their list is the fact that both

LOS ANGELES – Cadillac unveiled the 2013 XTS today, the newest addition to the Cadillac luxury sedan lineup. It arrives in showrooms in U.S. and Canadian showrooms in the spring of 2012 as the most technologically advanced production car in the br

LOS ANGELES – The 2013 Chevrolet Spark mini car, to be revealed Wednesday, November 16th at the Los Angeles International Auto Show, is the only car in its segment to offer a seven-inch color touch screen radio capable of displaying smart phone-b

TORRANCE –Toyota Motor Sales, U.S.A., Inc., will offer a fuel-efficient hybrid at a more accessible price when the Prius c joins the Prius Family of vehicles in the spring of 2012.  The U.S. debut of the Prius c will be next January at the 201

As you close out 2011 and prepare for a much better 2012, make sure your advertising is working as hard as the rest of the team.  Do the research! There is no such thing as a “once size fits all” with media spending. Every market has it’s own

ATLANTA – Manheim announced today that Janet Barnard has been named executive vice president and chief operating officer. She will report to Sandy Schwartz, president of Manheim. Barnard is a Cox veteran with more than 24 years of experience, work

YONKERS, N.Y. — An overwhelming majority of consumers believe that fuel-efficiency standards for cars and trucks should be improved, according to a new poll by the Consumer Reports National Research Center. Nearly all respondents (93 percent)