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Focus Electric’s Dedicated App – MyFord Mobile – Now Available
DEARBORN, Mich. – With the first retail customers now taking delivery of America’s most energy-efficient compact car, the 2012 Ford Focus Electric, the MyFord® Mobile iPhone app and www.MyFordMobile.com are available to help owners locate chargi
Jun 13, 2012
TrueCar.com Identifies 10 Most Popular Cars for Dads
SANTA MONICA, Calif. — Just in time for Father’s Day, TrueCar.com, the authoritative voice in new car pricing and industry trend information, has identified the 10 Most Popular Cars for dads. Based on 2011 data received from fathers with
Jun 13, 2012
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
FTC Charges Businesses Exposed Sensitive Information on Peer-to-Peer File-Sharing Networks, Putting Thousands of Consumers at Risk
Settlements Require Companies to Establish Comprehensive Information Security Programs In its ongoing efforts to safeguard consumers’ private information, the FTC has charged two businesses [complaint 1 | complaint 2] with illegally exposing the se
Jun 13, 2012
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Sales & Marketing
Subtle Plantings Drive High Design at Lexus Car Dealership
With over 69,000 square feet of interior space, OpenRoad Lexus Richmond is the largest Lexus store in Canada and the largest indoor showroom in Canada. Serving Lexus owners for over 20 years, OpenRoad Lexus moved into a brand new showroom in 2011 des
Jun 11, 2012
Lexus Heads to the Twitter Green for the U.S. Open Championship
Automaker gets golf fans in on the action with an engaging Twitter activationTORRANCE, Calif. — Tee up your questions, golf fans, for your chance to get answers from one of the game’s top players. To gear up for the 2012 U.S. Open, Lexus
Jun 11, 2012
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Sales & Marketing
Global Mobile Advertising Market Valued at $5.3 Billion
First Initiative by Industry to Size Mobile Advertising Market Globally NEW YORK, NY — The IAB Mobile Marketing Center of Excellence in the U.S., IAB Europe and IHS Screen Digest have joined forces to size the mobile advertising market at global an
Jun 7, 2012
Car Enthusiasts Meet on The BLOCK
Interactive community for car nuts offers personalized profiles viewable with QR codes DETROIT – Are you on The BLOCK? That’s the question car enthusiasts will be asking this summer now that The BLOCK – powered by Chevrolet Performance – is o
Jun 6, 2012
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Digital DealerFinance & Insurance NewsMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & Marketing
Great Reads on Advertising and Branding
I read a lot. Often several business books a weekend. Well, sort of. About six years ago I stumbled upon the business book abstract website: www.GetAbstract.com. For a person like myself who loves to read, it was a Godsend. For a fee of approximately
Jun 5, 2012
CarInsurance.com ‘Nosy Neighbor’ Tool Exposes Auto Insurance Rates by ZIP Code
Foster City, CA — The cheapest place in America to insure a car is rural Arizona, a new study from CarInsurance.com finds. The most expensive is the Detroit metro area – with a $3,483 difference in average annual premiums between the two. Car
Jun 5, 2012