64 Percent of Smartphone Owners Surveyed Have Made a Purchase as a Direct Result of a Mobile Ad, but 74 Percent Have Not Received Mobile Ads from their Favorite Brands NEW YORK — Consumers show significant interest and participation in mobile a

The growing relationship between digital marketing and successful businesses is discussed more and more as the marketing and automotive industries move further way from “traditional” business models and approaches. Unfortunately, knowing

Dealers who embrace rapidly evolving technologies reap the benefits of the measurable results they provide. But despite the ever-increasing role digital plays in your marketing mix, you probably haven’t abandoned traditional media altogether. And i

DETROIT – General Motors said Sunday that Global Chief Marketing Officer Joel Ewanick has elected to resign effective immediately. Ewanick, 52, joined GM in May 2010 in charge of marketing for the company’s North America unit. He was named global

In-Games Effort Culminates Two-Year Activation of New Partnership between BMW, U.S. Olympic Committee WOODCLIFF LAKE, N.J. — Along with millions of others, BMW, the Official Mobility Partner of the United States Olympic Committee (USOC), will�

Brand signs seven-year deal beginning in 2014 DETROIT and MANCHESTER, England — General Motors and Manchester United recently announced that the world’s most popular football club’s shirt sponsor will be Chevrolet beginning with th

DULUTH, Ga. — Asbury Automotive Group, Inc. (NYSE: ABG), one of the largest automotive retail and service companies in the U.S., today reported income from continuing operations for the second quarter 2012 of $21.6 million, or $0.69 per dilute

Lithia Motors Declares $0.10 per Share Dividend for Second Quarter 2012 MEDFORD, OR — Lithia Motors, Inc. (NYSE: LAD) this week reported 2012 second quarter adjusted income from continuing operations of $19.9 million, or $0.76 per diluted share

Let’s talk about the processes, the playbooks and all the ABCs to closing. They all include how to identify and adjust to the natural tendencies of the three main personality profiles within in us all. In today’s market exclusive let’s stop rel