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FIAT Launches Social Media Sweepstakes to Drive Promotion of the All-New Battery Electric Fiat 500e

Auburn Hills, Mich. – Now through Mar. 15, FIAT is running a social media sweepstakes in conjunction with the announcement of the all-new battery electric Fiat 500e at the L.A. International Auto Show. Auto show attendees and fans have the cha
Dec 4, 2012

Make It a December to Remember with Lexus “Check In For Charity” Social Campaign

Automaker’s new app lets fans raise up to $100,000 for Boys & Girls Clubs of America TORRANCE, Calif. — Coffee shops, malls, restaurants, concert venues, even the office are all check-in locations that can help raise money for a good
Dec 4, 2012

TransUnion: National Auto Loan Delinquency Rate Rises, Though Remains Relatively Low

CHICAGO, IL —  The national auto loan delinquency rate (the ratio of borrowers 60 or more days past due) rose from 0.33% in Q2 2012 to 0.38% in Q3 2012, though it remains near historic low levels. One year ago, the auto loan delinquency rate
Nov 29, 2012

STRATA Survey: Emerging Social Media Platforms Growing Market Share With Advertisers

CHICAGO — Pinterest, Online Video, and Google+ are being used more regularly by marketers in their advertising campaigns. That is a key finding of the latest quarterly survey of advertising agencies by STRATA, a leading media buying and selling
Nov 29, 2012

Auto Loan Originations at Highest Levels in Five Years, Equifax Reports

ATLANTA– The latest data from Equifax’s National Consumer Credit Trends Report shows that the total number of auto loan originations from January-August 2012 totaled 14.6 million — the highest number of originations for that timefr
Nov 29, 2012

Shift Women’s Objections about Car Leasing

PITTSBURGH, PA. — Women are now the fastest growing segment of new and used car buyers. The latest reports project that new vehicle sales are expected to rise to 14.5 million this year, with an estimate that 25% of that total will be from lease
Nov 29, 2012

STRATA Survey: Emerging Social Media Platforms Growing Market Share With Advertisers

CHICAGO — Pinterest, Online Video, and Google+ are being used more regularly by marketers in their advertising campaigns. That is a key finding of the latest quarterly survey of advertising agencies by STRATA, a leading media buying and sellin
Nov 28, 2012

Learning to Compensate your Business Development Team, Do you Know How?

By the time you are at the point of considering how you want to compensate your business development center team, you have committed to the program and have decided what type of BDC you will have: A large, full service BDC that includes customer serv
Nov 28, 2012

Online Retailer of Hybrid Accessories Doubles in Sales by Steadily Meeting Hybrid Owners’ Demands for Style and Performance

JuicedHybrid.com Delivers High Quality Auto Accessories for Eco-Conscious Drivers Redwood City, CA – In the auto industry where performance and style are always important to consumers, many hybrid automobiles get sidelined due to the impetus toward
Nov 28, 2012