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Male New-Car Shoppers Prefer Luxury Automakers While Females Favor Import Brands, Reports Kelley Blue Book

When it comes to buying a new car, men and women have different car shopping characteristics according to Kelley Blue Book www.kbb.com, the leading provider of new and used car information. Research from Kelley Blue Book Market Intelligence based on
Aug 20, 2013

Top 5 Mobile Marketing Tips for your Service Department

Top 5 mobile marketing tips for your service department, from Stratosphere Studio. A large percentage of people these days rely on their smartphones and tablets for entertainment, news, social interactions, and many other needs. Here are some mobile
Aug 19, 2013

Montway, Inc. and Auction123 Team Up to Enhance Dealership Websites

Montway, Inc., the leading auto transport company in the country, has recently teamed up with Auction123, the leading provider of inventory management, online marketing solutions, and websites for dealerships of all vehicle categories, to offer insta
Aug 15, 2013

Car Shoppers Turning to Mobile Apps for the Big Purchase

According to San Jose Mercury News, car shoppers are turning to mobile apps for the big purchase. As consumers grow increasingly comfortable buying smaller items such as clothes and concert tickets from their mobile devices, some are also using their
Aug 14, 2013

Chrysler Celebrates 5 Millionth Jeep Grand Cherokee

According to The Detroit News, Chrysler celebrates 5 millionth Jeep Grand Cherokee. Workers at Chrysler Group LLC’s Jefferson North Assembly Plant cheered as the 5-millionth Jeep Grand Cherokee rolled off the line Tuesday, marking a major milestone
Aug 14, 2013

Important Shopper Marketing Trends to Watch

The most important shopper marketing trends to watch, according to iMedia Connection. Whether on our phones, tablets, or in-store, our fundamental shopping and buying needs, expectations, and behaviors have changed. Historically, digital marketing ef
Aug 14, 2013

Ford Focus Remains Best-selling Vehicle Nameplate in the World, Bolstered by Strong Sales in First-quarter 2013

Ford Focus, the best-selling vehicle nameplate in the world last year, retains that ranking through the first quarter of 2013 with global vehicle registrations up 18 percent compared to the same period in 2012. Based on analysis of Polk’s latest gl
Aug 13, 2013

Report Finds Instagram is the Consumer Engagement King

According to Ragan.com, a report finds Instagram is the consumer engagement king. Instagram is becoming a core platform for brands to engage with consumers. It registers consumer engagement 18 times that of Facebook and 48 times that of Twitter, acco
Aug 13, 2013

10 Best Back-to-school Cars Named by KBB; 2014 Nissan Versa Note Ranked No. 1

With the 2013-2014 school season right around the corner, parents and students can see which new cars the experts recommend most in the list of 10 Best Back-to-School Cars of 2013 from Kelley Blue Book www.kbb.com, the leading provider of new and use
Aug 9, 2013