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Dealer/GM NewsDigital DealerLeadershipMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTechnology
Why Isn’t Your Dealership Website Showing Up In Google?
Why your dealership website isn’t showing up in Google, from Stratosphere Studio. Naturally, when you develop a website for your auto dealership, you hope that it will not only explain your services, but that it will also bring you more custome
Sep 17, 2013
Auto Dealers Group says Tesla is Making False Advertising Claims
According to The Detroit News, auto dealers group says Tesla is making false advertising claims. The California New Car Dealers Association asked the state Department of Motor Vehicles to investigate Tesla Motors advertising practices that it claims
Sep 17, 2013
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Dealer/GM NewsDigital DealerFixed Operations NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
EXPERIAN AUTOMOTIVE’S AUTOCHECK VEHICLE HISTORY REPORTS NOW AVAILABLE ON KELLEY BLUE BOOK’S KARPOWER ONLINE PLATFORM
Experian Automotive’s AutoCheck® vehicle history reports are now available on KARPOWER Online®, announces Kelley Blue Book, www.kbb.com, the leading provider of new and used car information. KARPOWER Online is a powerful sales tool designed to va
Sep 16, 2013
The Worst Possible Advice for Facebook Marketing
The worst possible advice for Facebook marketing, from iMediaConnection. Facebook is the most popular website on the internet. So, naturally, there is plenty of bad Facebook marketing advice floating around. Some advice arises because marketers have
Sep 12, 2013
The 7 Deadly Sins of Social Media
The 7 deadly sins of social media, according to Ragan.com. Misappropriation Just because something happens doesn’t mean you have to take advantage of it for your brand. There’s a difference between being clever and being annoying, and forcing the
Sep 11, 2013
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Dealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales StrategiesTechnology
Getting More Customers from Your Dealership Website
Getting more customers from your dealership website, according to Stratosphere Studio. For most companies we’ve come across, advertising budgets are limited and it can be a real challenge to determine how to spend those precious marketing dollars.
Sep 10, 2013
Experian Automotive: Ford Motor Company tops U.S. commercial vehicle market share in Q2 2013
Experian Automotive announced that Ford Motor Company ranked highest in market share for all commercial vehicles at nearly 21 percent in Q2 2013, followed closely by International (17.5 percent) and Freightliner (15.6 percent). This analysis included
Sep 10, 2013
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Dealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales StrategiesTechnology
A Picture is Worth 1,000 Sales
In an ideal situation, your dealership would have an unlimited marketing budget to promote yourself. But we all know it doesn’t work like that. The question you need to ask is, “How do we optimize our limited marketing dollars to produce the best
Sep 6, 2013
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Dealer ManagementDealer/GM NewsInventory ManagementOwnershipPre-Owned Sales & Marketing StrategiesSales & Marketing
Use Your Camera
We all have iPhones today, iPads, laptops, communicating devices of all forms, shapes and sizes. They are great for looking at data, I even like them myself. What I have found is that they are even better for helping you in training your people. They
Sep 6, 2013