According to Marketing Daily, millennials are harder to reach and more impressionable. Reaching Millennials is harder than other generations — what with all their multitasking and connected devices — but the payoff for actually getting th

Supervising the accounting office was my least favorite tasks as a CFO/controller. I’d rather create a new spreadsheet or write a report on our DMS system. I used the phrase “herding cats” to describe the difficulty involved in coor

VW recalling 80,000 Tiguan SUVs and Jetta Hybrids, according to The Detroit News. Volkswagen AG is recalling more than 80,000 vehicles in North America for electrical issues. The German automaker told the National Highway Traffic Safety Administratio

The grand conspiracy of SEO agencies, according to iMediaConnection. Search engine optimization isn’t always about getting better listings in search engines. More frequently, SEO is quietly rescuing second-rate websites. Most websites are secon

Former sales manager indicted for falsifying customer loan documents, according to Fox 6. A former sales manager at Serra Nissan has been indicted by a federal grand jury for bank fraud, according to court documents obtained by Fox6 News. The investi

How Rolls-Royce Ghost stacks up against Boeing 737, according to The Detroit News. Rolls-Royce automobiles mean one thing: unrivaled luxury, and I discovered on a recent test drive that the new Rolls-Royce Ghost is no different. With a price tag that

After running hot, market for used cars is cooling, according to The New York Times. It was 9:30 on a recent Tuesday morning at Manheim Riverside, a wholesale auto auction, and more than a thousand used-car dealers were mulling in the desert heat. Th

Evaluate and overhaul your SEO strategy, according to Search Engine Journal. If there’s one thing that’s a constant when it comes to SEO, it’s that things are always changing. Ten years ago, a good way to get your site ranked at the top of the

The single most important website metric, according to Entrepreneur. Since Google Analytics was made available for free in 2005, marketers, media experts and everyone in between has struggled to make sense of the various metrics it records–page