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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTechnologyTrending Industry News
How to Target 1 Billion+ Users for Less Than $0.25 per Click
AT&T Stadium, aka Cowboy Stadium, in Dallas, Texas is one of the largest stadiums in the entire world. With a maximum capacity of around 105,000, it is a truly a remarkable sight.1 To connect with such a large audience, the Cowboys installed a n
Jul 12, 2018
Tips On Creating Quality Videos that POP!
Tim James shares the importance of quality videos and tips on ways that dealers can make their videos more appealing to customers.
Jul 12, 2018
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
Are you Deaf, Dumb & Blind to your Customers on Social Media?
Every successful business needs customer feedback to gauge how they are doing. Customer loyalty, experience and retention can’t be modified without hearing what your customers think. Dealerships rely on such things as manufacturer surveys and onlin
Jul 12, 2018
The 5 Essential Components to Running a Solid PPC Campaign
PPC (Pay-Per-Click) is an extremely effective way to drive legitimate, bottom of the funnel buyers into your dealership. Here are the 5 essential components you will need to run a solid PPC Campaign. 1. Identify Keywords That Under-Perform or Perform
Jul 11, 2018
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Dealer ManagementDealer/GM NewsDigital DealerFixed Operations NewsMarketing StrategiesServiceTechnologyTrending Industry NewsVideo
The Three Buckets of Service Customers
Scot Eisenfelder explains the three buckets that service customers fall into and how best to reach out to them.
Jul 11, 2018
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSocial MediaTechnologyTrending Industry NewsVideo
Think Tank: Why You NEED A Facebook Show | Starting A Social Media Show
Digital is the way of the world– and yet so many business owners can’t figure out an alternative branding strategy to their ? TV & Radio ? advertising– it’s like the necessary evil in every quarter’s strategy. That
Jul 10, 2018
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSocial MediaTechnologyTrending Industry NewsVideo
Hard Facts: How to Use Pinterest for Business | Tips to Drive More Seasonal Pinterest Traffic
Pinterest is a massively undervalued asset when it comes to social media platforms to leverage. It has the capacity to drive massive amounts of traffic because it’s increasingly being used as a search engine. You can use Pinterest to drive traf
Jul 9, 2018
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
Social Media is Alive and Killing It!
Some skeptics lament the decline in the use of social media platforms. Perhaps because they’ve become jaded due to all the arguments and political rhetoric constantly popping up in news feeds. Well, don’t for a second believe these pessimists! So
Jul 6, 2018
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Dealer/GM NewsDigital DealerMarketing StrategiesReputation ManagementSales & MarketingSocial MediaTrending Industry News
How to Drive Automotive Leads With Facebook
For years, newspaper ads and trade magazines helped automotive manufacturers and their vast network of dealerships move vehicles from the showroom to buyers’ home garages. Today, the rate of digital proliferation into every facet of our lives means
Jul 6, 2018