20 great tips for brands on Instagram, according to Ragan.com. In between the lo-fi selfies, the gratuitous food porn, and the #nofilter sunsets that often seem to define Instagram, smart brands are finding creative ways to distinguish themselves and

The most outrageous marketing rumors, according to iMediaConnection. File it under “sad but true.” A long time ago, an editor told me that working the word “rumor” into a headline would generate more traffic than a similar sto

Becoming a leading SEO mechanic, according to Search Engine Watch. Webmaster Tools offerings from both Google and Bing can offer a wealth of insight to business owners. In order to get the whole spectrum of insights, marketers must learn just what th

Facebook launches new retargeting capabilities, according to Search Engine Watch. New retargeting options are coming to Facebook that won’t force you to go through FBX (Facebook Ad Exchange). Advertisers will no longer need to manage their Face

On January 9, 2007 Steve Jobs announced the launch of the iPhone at the Macworld convention and launched a revolution in the way people consumed the web.As Apple and their competitors began shipping millions of smartphones to the masses, the need for

The 6 psychological triggers behind viral content, according to Ragan.com. Your boss or client barges into your office and demands a viral video or Facebook post. You start to sweat. How can you make that happen? How can you get people to emphaticall

The best marketing ideas that never saw the light of day, from iMedia Connection. It’s the idea that still makes you wake up in a cold sweat. You spent weeks coming up with the perfect pitch for the perfect campaign that would put both you and

A beginners guide to Twitter analytics, from Search Engine Watch. Have you looked at Twitter Analytics? Assuming you don’t use any other analytics tools for Twitter, you’ll find some very useful information. Everyone can access this by go

Essential tech tips small businesses should know, according to iMediaConnection. Technology and small business go hand-in-hand. The premise is fairly simple — most technology solutions offer a level of automation that can handle increased workloads