Is the QR Code Dead in Dealership Marketing?, from Speed Shift Media. The average car dealership is in constant pursuit of an effective means of communication with potential car buyers. The QR code is a touch point that, when leveraged properly, can

Narrowcasting Versus Broadcasting, from 9Clouds. You can grow your business and community best when you know how to use technology. That’s why my brother and I started 9 Clouds. When using technology, there are two ways to share ideas: as a broadca

Doubling in size and launching two new businesses in 2014, DrivingSales cemented its position as the leading information services provider in the retail automotive industry delivering valuable insights to dealers through its media properties, univers

Fresh Innovations, Full Integration Distinguish Complete Marketing/Engagement Solution Last year, innovative product launches, multiple developments and a crucial acquisition helped power AutoLoop into the industry’s only true end-to-end complete s

Car Talk: The Marketing Gift of (Automotive) Gab, from 9 Customer Think. According to Nielsen, word-of-mouth is the most trusted source of decision-influencing and decision-making information for consumers around the world. Having often addressed the

How to Find The Best Hashtags for your Car Dealership | #Automarketing, from 9 Clouds Automotive Marketing. If you’ve read anything about social media best practices for car dealers in the past few years, you’ve probably heard about hashtags. The

Your Dealership’s Digital Marketing Strategy Sucks!, from Dealer Refresh. Well… Maybe “Sucks” isn’t exactly the right word but, I promise that you are going about your digital marketing in the wrong order of operations. And, yes, there is a

Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt, from The Blade. The auto industry’s glimmering rise is expected to continue in 2015, though not quite with the same white-hot intensity of the last few years

2015: the year marketing automation finally catches on, from Venture Beat. I often sit across the table from a new or prospective client and am amazed that we’re both living in the same year. No, they didn’t pull up to the meeting in a DeLorean o