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10 Magnificent Marketing Lessons From Dr. Seuss

10 magnificent marketing lessons from Dr. Seuss, according to Ragan.com. Content marketing and storytelling go together like green eggs and ham, so who better to take inspiration from than Dr. Seuss, one of the world’s greatest storytellers? He
Dec 4, 2013

3 Secrets to Professional Success

3 secrets to professional success, according to Ragan.com. The best Christmas gift I could receive is hearing I no longer have to turn off my phone or iPad during takeoff and landing on a plane. Merry Christmas to me! While my flight was preparing fo
Dec 3, 2013

Seven Ways to Energize Sales

Seven ways to energize sales, according to Entrepreneur. In this highly competitive marketplace, it’s vital to keep your marketing campaigns fresh, new and on target. This fall, kick your marketing into high gear with this seven-point checklist
Nov 25, 2013

AFSA Aims to Provide CFPB with Thorough Dealer Participation Analysis Via New Study

AFSA aims to provide CFPB with thorough dealer participation analysis via new study, according to Subprime Auto Finance News.  In light of concerns expressed by the Consumer Financial Protection Bureau about the “significant risk” dealer
Nov 22, 2013

What is Your Higher Purpose, Your Noble Mission? Part 2

Last month’s article generated such good feedback that I decided to devote another one to the same topic. The takeaway from my September article was that money doesn’t motivate everyone. Oh sure, money is important, but most people also want to k
Nov 22, 2013

Processes and the Strength of your Fixed Operations

As an overall view of Service, Parts, and Body Shops, many managers struggle with attaining the desired results as because they simply don’t have strong enough processes. Having been a Fixed Operations Director, I understand how this can happen. At
Nov 22, 2013

It’s the Management, Stupid!

“You want Loyd to do what? Jim, are you gone-to-the-grape?” asked Dr. Merlot, my friendly yet kooky sidekick, with disbelief. “For the last five years you have been deploying a plan to purchase your dad’s stock and recruit tal
Nov 19, 2013

Technology and Herding Cats

Supervising the accounting office was my least favorite tasks as a CFO/controller. I’d rather create a new spreadsheet or write a report on our DMS system. I used the phrase “herding cats” to describe the difficulty involved in coor
Nov 19, 2013

Is Your Team Over Managed Or Under Led?

“The most dramatic cost of the lack of leadership is that the market has changed so much and your dealership has changed so little!” On Tuesday August 23, 2011 at 1:51PM, I was sitting with an F&I Manager when the building started shaking and
Nov 18, 2013