Posts
Posts
Dealer ManagementDealer/GM NewsDigital DealerLead Management & CRMLeadershipPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
Contact Management Plus Automation: Nurture Leads All the Way into Your Dealership
What can you do with a great contact management solution? Engage your customers based on their personal interests, nurture new leads all the way through to their first purchase and beyond, send targeted marketing campaigns to specific groups of custo
Sep 3, 2014
Posts
Dealer ManagementDealer/GM NewsFixed Operations NewsLead Management & CRMLeadershipPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
Making the Invisible Customer Visible
Phone Leads are Ramping Up – Do Your Agents Know Who They Are Talking To? Using digital website tracking to have a relevant conversation is as important for phone leads as it is for chat So much of our industry conversation has been focused on Inte
Sep 3, 2014
Would you let Half of Your Walk-in Traffic Leave Without Being Engaged?
What would you say to your Sales Manager if half of your store’s walk-ins were never greeted by a sales person? Maybe it’s not even what you’d say… it’s what you’d do—you’d show that GM the door! Why? Well, because engaging walk-i
Sep 3, 2014
Posts
Dealer ManagementDealer/GM NewsDigital DealerFixed Operations NewsLeadershipOwnershipSales & MarketingSales Management
Online Reputation Management Tips for Franchised and Independent Dealers
Online reviews level the playing field for dealerships both big and small. If you doubt the importance of reviews, consider these facts: The average online review is read by up to 25,000 people, with 88 percent of consumers trusting online reviews as
Sep 3, 2014
Posts
Dealer ManagementDealer/GM NewsDigital DealerFixed Operations NewsLeadershipOwnershipSales & MarketingSales Management
Weekly Management Meetings for Company Growth
In every class we hold, some of the most valuable things managers realize they can do to increase sales are to solve some lingering problems, do a better job of training, or do some of the simple things they already know how to do, and keep meaning t
Sep 2, 2014
Are You Missing out on the Successor Right in Front of You?
“Loyd, thank you for coming to see me. Please sit down,” Mr. John Doe, the elderly but fit gentleman, offered as we settled into his office. Settling back into his chair, he continued. “My accountant attended one of your succession
Sep 2, 2014
6 ways to be a superstar at work
6 ways to be a superstar at work, according to Ragan. Remarkable employees spend significant time helping others succeed: their companies, employees, customers, vendors, suppliers, etc. But remarkable employees also help themselves succeed, both for
Aug 28, 2014
Posts
Dealer/GM NewsDigital DealerLeadershipMarketing StrategiesSales & MarketingSocial MediaTechnology
Auto brands must leverage mobile to reach millennials: study
Auto brands much leverage mobile to reach millennials, according to Mobile Marketer. The United States is shifting to a society defined by smartphones from one defined by cars, raising pressure on marketers to deliver experiences that reflect millenn
Aug 28, 2014
Posts
Dealer ManagementDigital Dealer ConferenceEveryoneLeadershipMarketing StrategiesSales ManagementSales Strategies
90 Days To 100 More Cars: Proven Strategies To Supercharge Your Business
We all know how many cars we sell every month but the biggest gains are realized when we start looking at how many deals we’re missing. Don’t kid yourself, most dealerships biggest expense today is missed opportunities to do business! Every deale
Aug 26, 2014