LAS VEGAS, NV, December 9, 2014 – According to leadership and discipline author Rory Vaden, keynote speaker for the upcoming Automotive Leadership Under 40™ Retreat (ALU40™), the one most-essential characteristic separating true leaders from wa

4 Trusty Facebook Ads Strategies to Grow Your Page and Your Sales, from Kruse Control Inc.. By now, you’ve probably heard about Facebook ads. What you may not have heard about is how valuable they’ve become. Facebook has continuously improved the

I must have slept through my high school social studies class. I must not have paid attention when I was in law school. I apparently find myself in a curious new world. To use an old expression, someone moved the cheese. In this case, the cheese is t

Why your data scientists need to be storytellers, according to Marketing Profs. You’ve probably heard or read this stanza from Samuel Taylor Coleridge’s “The Rime of the Ancient Mariner”: “Water, water, everywhere, / And

There are two kinds of customers who come in for automotive shop repairs. The first is no stranger to turning a wrench. She would do the job herself if she had a lift at home. In years past, plenty of customers fit that bill. As engines and the neces

Say Goodbye to Short-Term Success with Shoppers It was the early 1980s. My grandmother wanted a new car, and was dead set on a Volvo. Some of you might remember the “Built like a tank” campaign — she was hooked. Well, my grandfather was the one

Just as there are many roads that lead to Rome, there are many paths that can be taken when it comes to preparing your successor. Many Dealers believe operational experience in the front and back ends of the business and participating in learning opp

Winter is approaching faster than many of us even realize. With all of the positive fun and festive parts of the holiday season comes the additional risk of illness. Illness can quickly spread in a dealership, taking out many of your employees, and a

Closing is defined as everything you say or do that moves the sale forward. In golf, games are won or lost around the green on the shortest shots, not on who can hit the ball the farthest on the first shot. The same is true with closing – “What�