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Witt’s Wise Words: The Importance of Time [VIDEO]

A short vlog from ELEAD1ONE's own Bill Wittenmyer on the importance of time.
Apr 24, 2017

Hard Facts: How to Start Tracking Your Campaigns [VIDEO]

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.
Apr 21, 2017

GMs, Here’s the Key to Better Used Car Profits

The surest path to better used car profits is to increase inventory turn. The fastest way to add turn is to get cars through recon faster. Get cars through recon just 2.5 days faster adds one turn;
Apr 21, 2017

LotParty Episode 36: ROI Metrics That You Want To Track For Used Cars [VIDEO]

In this episode of LotParty, Jasen Rice from Lotpop goes over that there is more important metrics to track for your inventories ROI then just Average frontend gross and total gross.
Apr 21, 2017

Convenience: The Biggest Factor in Increasing Service Revenue & Retention

Convenience is one of the biggest factors that influences customers when choosing where to take their vehicles for service. For the younger generation it even trumps price.
Apr 21, 2017

Tip 24: Customers Are Not Less Educated Because It Is Spring [VIDEO]

In this video, Jasen Rice from Lotpop Inc. goes over how not to get too proud of a "spring car" and to keep your inventory moving. Lotpop will provide the people and processes
Apr 18, 2017

Customer Satisfaction Failures Can Impact your Wallets

In the wake of the backlash from the recent United Airlines incident, it has been widely reported that many airline CEO’s salaries are, at least in part,
Apr 17, 2017

You Don’t Know Mobile – Three Secret Success Tips for Car Dealers

It is possible for dealers to supercharge their mobile marketing with a sharp focus on fundamentals, as well as implementing proven strategies to further leverage this potential.
Apr 17, 2017

The Art of Service Upselling

While there are many different types of service repairs – warranty, recall, etc. – undoubtedly the king of them all, when it comes to profit, is customer pay repair orders.
Apr 17, 2017