Posts
GM’s Revision of the RSI Sales Measurement for New York Does Not Go Far Enough
General Motors has announced to all its dealers in New York that as a result of the Beck Chevrolet decision it will alter the Retail Sales Index (RSI) performance measurement
Jun 14, 2017
Cutting Measurement Clutter: An Interview with Cars.com’s Brian Archey [VIDEO]
Clarivoy's CEO & Founder Steve White sits down with Brian Archey, Sr. Director of Data Strategy at Cars.com to discuss how dealers can cut through clutter when it comes
Jun 13, 2017
What’s Your Company’s Fidget Spinner?
The most popular “thing” on the market right now are fidget spinners. In case you don’t know what fidget spinners are, they are little spinning toys that you hold between two fingers
Jun 13, 2017
Eliminate the Waiting Game with Single Number Reach
Have you ever waited for an important call from a potentially important customer, only to miss it when the call finally comes through? Nothing is more aggravating.
Jun 13, 2017
Think Tank Tuesday : How to Sell Like Amazon [VIDEO]
Have you ever put an item in your shopping cart on Amazon and then started getting emails and ads about that product? It might seem like the product is following you around the internet.
Jun 13, 2017
Why Most Accountability Efforts Fall Short
Accountability—one of the most valuable, yet often misunderstood and misused, concepts in the car business. The goal of this article is to shed light on what true accountability is,
Jun 12, 2017
Are Your Customers Worth $50?
In every company, at some point in time, customer service mistakes happen. And, they are often magnified by the fact that the customer-facing employee cannot handle the situation on the spot
Jun 12, 2017
Women’s Top Rated Service Brands for 2017
Sixty-two percent of car buying women report that they return to the dealerships where they first purchased their vehicles to then have them serviced or repaired. That statistic highlights the potential
Jun 12, 2017
Connected Cars to Reboot Auto Marketing
When the Winton Motor Company placed what is likely the first car advertisement in Scientific American back in 1898 with the headline “Dispense With A Horse” -, little did it
Jun 12, 2017