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Dealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales Strategies
Beware of the Gas Price Sales Spike: Economy Car Demand Historically a Short-term Phenomenon
It’s hard to pick up a newspaper or a magazine or visit an automotive web site and not see media coverage about fuel-efficient vehicles. Economy cars, hybrids and electric vehicles represent an important part of future vehicle design, and rightfull
Jun 28, 2012
‘Storybook’ – 30 years in the Making
Every once in a while in my profession I’ll be standing in front of a class and from somewhere mysteriously golden words will roll off my tongue. In a Los Angeles class I taught approximately one year ago, we had discussed how the “best of the be
Jun 25, 2012
Want Better Premium Pre-owned Inventory? Think Outside the Auction
Are you finding it difficult to stock enough of the high-gross vehicles you need? You’re not alone. A strong demand for used inventory is putting the squeeze on dealerships—driving up auction prices and pressuring profit margins. The National Aut
Jun 22, 2012
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing Strategies
Four Ways to Keep More Trades and Maximize Profitability
Many dealers correctly recognize the need to keep more trade-ins to feed their used vehicle inventories. This trend raises an age-old tension at many dealerships: the new vehicle department typically wants to set the highest trade-in value possible t
May 31, 2012
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Dealer ManagementFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing Strategies
Beyond Price: A Holistic Approach to Used Vehicle Profitability
Many dealers have come to understand that if they price a used vehicle too high, today’s market-conscious used vehicle shoppers won’t give the car a second look. This understanding has pushed some dealers in a positive direction. They are more ma
May 1, 2012
Pre-owned Front End Gross
When we look at pre-owned department gross (front end only) we need to remember that F&I income is a separate entity. The F&I department is responsible for F&I income. Pre-owned managers are primarily responsible for the front end gross.
Apr 19, 2012
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Dealer ManagementDealer/GM NewsDigital DealerInventory ManagementPre-Owned Sales & Marketing StrategiesSales & Marketing
The Last Mile: Making your Online Acquisitions More Efficient
There’s a curious irony at work in our industry. That is, dealers know they need to give online shoppers as much information about their used vehicles as possible to capture their confidence and interest in a unit. Yet, when it comes to wholesaling
Apr 13, 2012
Pre-owned Front End Gross
When we look at pre-owned department gross (front end only) we need to remember that F&I income is a separate entity. The F&I department is responsible for F&I income. Pre-owned managers are primarily responsible for the front end gross.
Apr 5, 2012
Selling Pre-owned – Value or Price?
Seems like no matter how things change in our business, some basics still prevail. Dealerships today can utilize any number of computer pricing models all designed to capture shoppers through price. One could think “low bidder wins”. But if you u
Mar 25, 2012