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Creating a Sales Culture in Fixed Ops!

Every process in your dealership falls into one of two categories; it’s either administrative or revenue-generating. Granted, every job description of every service employee has a certain amount of administrative duties, but the majority of the pro
Jan 28, 2019

6 Questions to Ask Associates to Evaluate Their Customer Service Skills

Hiring and retaining sales professionals and service advisors who possess great customer service skills and are also trainable for improving these relational skills—this is your goldmine. In order to stay competitive in the marketplace, you must co
Jan 28, 2019

How to Safeguard Your Dealership’s Social Media Accounts

Even though social media has become mainstream, there are surprisingly many dealers who haven’t secured their social media accounts. How do I know this? Because on a regular basis, I’m asked about the ‘best ways to safeguard our soc
Jan 28, 2019

New Year and New Changes: Stop Looking for the Magic Pill

Every January, as the clocks strike midnight, we rotate from the previous year to the new year. In our society, it’s common for people to contemplate goals that they have for themselves in the new year. These are called New Year’s resolutions
Jan 28, 2019

An Advocate Leading Your Team to Victory

While traveling around the country to visit with dealers, I decided to conduct a survey identifying what they really felt was needed to increase business from the front-end sales department. I first asked these dealers how things were going for them.
Jan 28, 2019

Leaders Simplify the Complex

Running a business can be hectic. Leading a business can be stressful, time-consuming and at times complex with all of the issues and various challenges leaders run up against. While business can be complex for the leadership team, it can also be com
Jan 28, 2019

Seven Truths That Maximize Talent

In his book, Talent is Never Enough, author John Maxwell says, “Too many talented people who start with advantages over others lose that advantage because they rest on their talent instead of raising it. They assume that talent alone will keep them
Jan 28, 2019

Making Meaningful Connections with Vehicle Shoppers

Customers have changed the way they shop for vehicles, and that has lead to dealerships across the country rethinking their marketing strategies to find potential buyers. In fact, the reality is that 86 percent of car shoppers research their purchase
Jan 28, 2019