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Edmunds.com Helps Shoppers Decode Information Found on New Car Window Stickers
SANTA MONICA, Calif. — Everyone who’s shopped for a new car is familiar with the famous “window sticker.” But do they know exactly what information is included on those dozens of square inches, and how that information can be used to make t
Oct 24, 2012
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Data Finds Mobile Search and Facebook Engagement Booming
Digital Advertising Data and Forecast Derived from Q3 2012 Global Digital Advertising Update SAN JOSE, Calif. — Adobe Systems Incorporated (Nasdaq:ADBE) this week released findings from its Adobe® Digital Index report focused on digital advert
Oct 24, 2012
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New-Car Sales Cool To 14.7 Million SAAR With Q4 Slowdown; 1,130,000 Units Expected In October
Record Fuel Prices Boost Compact Car Sales; Volkswagen Expected to Continue Year-Over-Year Market Share Lead IRVINE, Calif. — Through the first three weeks in October, the seasonal Q4 slowdown in new-car sales clearly is in full effect, accord
Oct 24, 2012
E-commerce Director Shares Six Crucial Steps to the Dealership’s Survival
Will your dealership still exist in 10 years? Why will some dealerships be out of business in the next 10 years? Because some dealerships are too stubborn to adjust to the market changes we have seen and continue to see taking place in our market. To
Oct 24, 2012
Learn How to Turn your Customers into Evangelists
Auto dealers have always connected with their customers and communities. But, in the age of digital marketing, the rules of engagement have drastically changed. With over 955 million active users, Facebook represents the world’s largest digital com
Oct 24, 2012
Automotive Social Media Marketing Expert Discusses Dealership Facebook Marketing 2013
Facebook is the fastest growing marketplace in your community. Fifty million current and future car buyers share their ‘likes’ with each other every day. When the goal for your store is to be “liked” by hundreds or even thousands of enthusias
Oct 24, 2012
Chairman and CEO of The Wolfington Companies Discusses How Dealers Integrate Traditional, Digital, Social and Mobile Marketing to Increase Sales and Service Profitability
Sean Wolfington, Chairman and CEO of The Wolfington Companies, is sharing his expertise with automotive dealers and managers on the best practices of the most successful dealers. He’ll describe how these dealers integrate multiple marketing med
Oct 24, 2012
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Innovative Print Ads Prove How All-New 2013 Ford Fusion ‘Stands Out’ in Competitive Midsize Car Segment
DEARBORN, Mich. – In the highly competitive midsize sedan landscape typified by its relatively bland styling, the 2013 Ford Fusion has been designed to stand out. And that’s exactly what this transformational all-new car does in innovative print
Oct 24, 2012
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Manheim Names Two New Leaders in the Northeast and Southwest
Bill Harbourne Named General Sales Manager for Northeast; Nicole Graham-Ponce Takes On Role of General Manager at Manheim Dallas-Fort Wort ATLANTA – To support its efforts to identify the best talent to achieve its long-term business and customer g
Oct 24, 2012