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Four Operational Challenges for Dealers To Address In 2014

If I were to offer a two-word outlook for the coming year it would be, “cautiously optimistic.” Don’t get me wrong. I think 2014 will be a strong year, and perhaps a repeat of the sales and profit success dealers achieved in 2013 in both new an
Feb 3, 2014
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Dent Wizard Introduces Ding Shield Signature at NADA 2014

Dent Wizard International, the global leader in automotive reconditioning and SMART (Small to Medium Area Repair Techniques) repairs, is using its presence at NADA 2014 to introduce Ding Shield Signature, an F&I product that includes bumper repai
Feb 3, 2014
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Joe Verde Sales & Management Training Survey Finds Majority Chose to Become Car Salespeople Because of Income Potential

Joe Verde Sales & Management Training, Inc., today announced that, according to an online survey of auto salespeople conducted throughout 2013, the majority decided to become a car salesperson because of the income potential. An informal survey p
Feb 3, 2014
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Maserati Ghibli’s Super Bowl® XLVIII Commercial Garners Highest Consumer Interest, According to Kelley Blue Book

Maserati Ghibli increased 4,250 percent in new-car searches on KBB.com, the most of any advertised model during Super Bowl XLVIII, according to Kelley Blue Book www.kbb.com, the leading provider of new and used car information. Other luxury models Ja
Feb 3, 2014

The Changing Role of Media: Why Smart Money is Shifting to Targeted Digital Marketing

In 2014, Interactive media has made it easier than ever to obtain information and consumers are more in control than ever. A recent study on media spend in the automotive industry indicates two trends: Digital Media is continuing to rise and targeted
Jan 31, 2014
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VinSolutions, Haystak Complete All New Dealer Website Solution

VinSolutions, the marketplace leader of Customer Relationship Management (CRM) tools for the automotive industry and Haystak Digital Marketing, the automotive marketplace leader for digital marketing products and services, announce the full integrati
Jan 30, 2014
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VinSolutions Launches New Corporate Logo and Brand Identity

New Identity Represents Company’s Singular Focus on Delivering Customer-centric, CRM-based Dealership Software Solutions VinSolutions, the marketplace leader and developer of internet-based customer relations management (CRM) and internet lead mana
Jan 30, 2014
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2014: Return of Auto Shopping

eBay Motors provides insights and best practices to dealers at NADA 2014 As the economy strengthens and automotive credit standards ease, vehicle sales are projected to total over 16 million in 2014 (IHS Automotive). Recently, automakers reported the
Jan 30, 2014

How Transparency Will Improve the Lead Buying Process

Transparency is a big theme for many industries at the moment. For the lead generation industry, transparency can, and will, bring about major changes in 2014. What does the term “transparency” really mean for lead buyers? It means that the car d
Jan 30, 2014