5 Warning Signs Your Dealership’s Online Marketing Provider is Taking You to the Cleaners, from DealerSolutions. I spend a lot of quality time with auto dealers, and am often surprised at the state of their online marketing programs. Sometimes

Lead Enrichment for Better CRM Database Maintenance, from deBanked. Simply put, lead enrichment is a process that goes beyond regular CRM database maintenance – it is a smarter way to score leads based on explicit data, allowing sales and marketing

Wasted Leads, a Plague in the Business Financing Industry, from deBanked. Many people don’t know this, but a few years ago I dabbled in online lead generation for business lenders and MCA companies. I did online marketing, captured prospects, quali

One Crucial Step to Lead Management: A Professional Volley, from DealerRefresh. A real email conversation between a former ISM of mine and his prospect: Customer: Hello (Name Excluded), Everything you sent looks great. Do you have any on your lot

Automotive industry: Innovation driven by electronics, from Embedded Computing Design. High-end electronics provide drivers and passengers with in-car navigation and entertainment and information delivered over a wireless network. In fact, many car b

Lead Management Leads to Business Growth, from TIME. Don’t lose business simply because you don’t have an efficient way to track your prospective customers. Getting organized is easier than you might think. Sometimes you just have to state the ob

TomTom CEO says its maps destined for use in self-driving cars, from Reuters. (Reuters) – Dutch navigation company TomTom aims to become a main provider of technology for self-driving cars as it charts its way back to success after seven lean y

Enhanced Video Content, Marketing & Distribution Features Create Calls to Action and Increase Conversion, Show and Sales Rates for Auto Dealers Urbandale, IA–May 4th, 2015–Flick Fusion Video Marketing (www.flickfusion.com) announced

CRM Decisions and Disasters – Part 1, from Driving Sales. Besides being asked, “What’s the best lead provider?” or “What’s new out there?” the most frequent question I get is about CRMs. “Which one is better and why?” It makes