When it comes to event reviews, few dealers (if any) provide the insight, candor, and memories as Kevin Frye, eCommerce Director at the Jeff Wyler Automotive Family

There is a war for attention on social media (and everywhere else your marketing content lives). The only way to win is to rise above all the noise and to do that, customers need to hear your music.

Search Engine Optimization, SEO, getting Google to like you… it doesn’t matter what we call it, SEO is a vital component of your business because Google is king and ranking on Google can make

Do your Vehicle Details Pages (VDPs) stand out from your competitions' VDPs? When a car buyer visits your dealership's website, they are asking two questions: (1) Do I like this car? And (2)

It can be said that it’s a new day for dealerships in the industry. “Big data” has paved the way for dealers to use their extensive repositories of consumer data in incredibly strategic ways,

Car buying can be a stressful process involving several hours of time and many difficult decisions. The process may involve visits to a few dealers to find the right balance of price and customer service.

You see it everywhere: social media is the place to be. It's talked about in the media, you hear about it from your employees. Heck, it might even be interrupting your own thoughts. Someone or

If you're like most people, you probably use your Microsoft Office programs on a daily basis and don't even think about it. But if your dealership purchases software off-the-shelf, there's a

Emoji fans are sure to get some traction on their posts by following the Olympics and adding in some Olympic-themed emojis