It’s been proven over and over that the more positive contact you have with customers and prospects, the easier it is to develop and sustain relationships and ultimately, close more sales.

Facebook had reportedly been having some issues with the metrics it provided, so they have released several updates to help ensure the accuracy of their reports.

Have you recently come ’round to the idea that social media needs to be an integral part of your business strategy? Social is great for creating consistent, genuine interest in brands and local businesses.

My friends at CallRevu are allowing me to share some interesting statistics from their most recent 2 million call report. This quarterly report aggregates data from over 1,200 dealerships

New Instagram Stories features, including Boomerang, Mentions, and Links have been added to enhance the user experience and make things even more fun

I often wonder why certain dealers in our industry spend thousands and thousands of dollars driving traffic to their websites through paid search or display advertising without really focusing

Online ratings are what brought me to digital marketing. It was 2008 and I could see the 4-way intersection of social media, online ratings, customer experience and business operations

Sit back and buckle up, because the world of auto marketing is about to get rocked by virtual reality (VR). Actually, I shouldn't say "about to" because VR has already arrived. Manufacturers

With individuals being ever connected to their mobile devices, the need for real-time information, communication, and overall networking is imperative for automotive dealers.