Dr. Merlot and I met up during a layover in Charlotte in route to a family business operating three semi metro dealerships in the Midwest. In our previous visit, we had been dealing with a daughter with a drug issue. Now we were focusing on preparing

How many football teams can you name that have successfully executed a no-huddle offense throughout an entire game? How about half a game? Or, a quarter? Not many, if any, I suspect. Rather, a typical team huddles approximately 70 times in a single t

A “jerk” is defined as a contemptibly obnoxious person. Sadly, there are too many jerks in management who seem to believe their position gives them permission to abuse, micromanage, continually criticize, demean, complain about, disrespect or int

We caught up with Cary Greenberg at the Digital Dealer Conference & Expo and sat down with him for ten minutes to capture his views on the state of our industry from the perspective of a company who focuses on reputation marketing to an industry

How do you watch shows these days? Is it sitting on the couch in front of a TV, or is it on your phone while you’re on the go? Times are changing, and how we watch TV is changing as well. Learn about Facebook Watch and creating engaging content

In this Lot Party show quick tip, Jasen Rice shares a metric all dealers should be using when it comes to SRP and VDP views.

How does your community perceive you and your dealership? What about your internet viewers? While you may have a solid representation within your community, have you considered how you need to present your brand in the digital world? Branding is an o

Put your most important information above the fold—that’s what the newspaper editors of old did, and it’s a practice that web developers still follow today. Above the fold content includes anything position in the uppermost part of a webpage, w

Bill Wittenmyer shares the importance of leveraging digital word-of-mouth at your dealership in this week’s installment of Witt’s Wise Words.