A millennial car buyer surfs the web while sitting on his couch, finds the car he wants, finds the low price he wants, reads reviews of the online retailer, completes the purchase, and accepts delivery at his home. An online auto operation sells the

Many have heard the news and read the articles that consolidation is the future of the auto business. The big corporations are diligently working to squeeze out the little guys, putting smaller operators behind the curve wondering if they can survive

Essential Things You Must Have in Place     Jack Welch was the quintessential corporate leader of the late 20th century heading up General Electric (GE) and remains as one of the ultimate business role models. As an overwhelming testament t

The late and legendary John Wooden is regarded by many to be one of the greatest basketball coaches of all time. In his storied 40-year career as a coach his name became synonymous with success, having had only one losing season: his first. As the he

Did you know Mobile Devices are expected to account for 70% of all USA based Facebook Traffic in 2018? Car Dealerships need a mobile first Facebook Strategy. Learn more in my article. Why are Mobile Facebook Ads so important to the survival of Car De

With recent Instagram updates hitting headlines, I focused on the platform on my latest few episodes of Trending Topics and received a ton of questions about Instagram. I wanted to share my 7 hacks for increasing engagement and so much more! #1- Unta

When acquiring used vehicles, having a defined strategy for how you intend to dispose of each vehicle you buy can help reduce confusion, increase efficiency, and also make your pricing strategy more effective. Combined, these calculate efforts contri

Instagram is pulling out all the stops with its announcement of IGTV, its latest feature adding long-form video to it’s repertoire. Before you start posting to IGTV, do you have the Instagram basics down? I’m sharing what practices to avo

We’re diving deep into the car-buying journey over the next few weeks and giving you an inside look at the tools and strategies that line up with each micro-moment. You can check out our previous post here, which gives you a brief overview of the m