The time has come. Your dealership’s DMS contract with a large, expensive legacy provider is ending. Your search for a new DMS partner is beginning. Which DMS is best? The answer is: it depends what your needs are. One thing that’s certain is whe

I recently moderated a roundtable of Internet and BDC managers at the 8th Digital Dealer Conference in Orlando, Florida and one of the objectives of the attendees was to find a good ILM, DRM, ERP and CRM software. For many of us “old timers” out

As the tools needed to compete for Internet sales proliferate, it’s become more difficult for dealers to assess their digital marketing efforts, ensuring that they are best equipped to outsmart the competition. New tools and features are regularly

For many dealers the message is becoming clear that it’s time to get video off the “to do” list and onto the Internet to capitalize on what customers have demonstrated is their preferred method of receiving information. A recent panel of automo

The battle is over. The customer now controls the car-buying process, and it is up to the dealer to support, advise and encourage the customer along the way to the sale. Dealer actions that seek to control the process — such as hiding informati

The close is the ultimate measurement of the effectiveness of a sales process.  Retailers around the world go through countless steps to drive interest in their product but it is wasted energy if it doesn’t translate into sales.  Really nice and

Probably the best thing that happened to me as a controller was change.  I worked for one dealer that liked to buy dealerships, so I learned about buy/sells.  I worked for a dealership group that liked to move general managers around (and sometimes

Number one for two years among Ford dealerships in Internet sales, Sam Pack’s Five Star Ford in North Richland Hills, TX, and the group’s other two stores in Carrollton and Lewisville, are some of the most respected dealerships in the country

For dealers, your store often tells the story of your life. This is especially true for those second- and third-generation dealers. Every day, your dealership puts on a show for the consumer. The customers are your audience and you are the director.