Auburn Hills, Mich. – Chrysler Group LLC announced special June financing on its 2011 Ram 1500 pickup trucks. Qualified consumers who purchase a Ram 1500 Regular, Quad or Crew Cab pickup truck may be eligible for 0 percent financing for up to 6

Irvine, CA ??? Looking to capitalize on increasing vehicle sales and market share, Hyundai Motor America has announced the launch of an in-store accessories sales program to be facilitated through MOBIS Parts America and powered by Insignia Group, LC

Last October at the Digital Dealer Conference & Exposition in Las Vegas keynote speaker Chip Perry,  the CEO of AutoTrader.com, addressed a capacity crowd of dealer principals, GMs, parts managers/directors and e-commerce personnel declaring  d

Terry is a Chevy dealer selling 200 plus new vehicles a month with better than average grosses in his region. We met about 14 years ago at a “20 Group” meeting I spoke to regarding advertising strategies. A lot has changed in those 14 years and t

We were about to go to print on an article about VinSolutions when we heard the news that AutoTrader.com was buying the company. After acquiring Kelley Blue Book, HomeNet and vAuto, AutoTrader.com announced they were acquiring VinSolutions last week.

During my recent workshop at the 10th Digital Dealer Conference and Exposition, I discussed some of the best ways to select and accept your next DMS system. One of my favorite ideas is to use a technology committee that consists of a variety of membe

I hope you’re off to a great day when reading this because I have some critical information to share for this month’s article that may ruffle a few feathers. When we make adjustments to our playbook ahead of time, closing appointments that actual

I recently saw a vehicle advertised on a dealer website that caught my attention. This pre-owned car was advertised as a “CarFax One Owner”.  Upon further investigation, I discovered that the “one owner” was a rental car company. Even though

Recently, my company conducted a mystery shopping study to gauge the status of dealer responses to customer price quote requests.  Brace yourself, here are the results: Twelve percent of leads received no response—not even an auto responder.  Fif