If you’re like me, you can spend hours on Pinterest; researching, curating and finding inspiration for nearly anything under the sun. But while it’s a platform I put considerable energy into, I found I wasn’t getting that much engag

How findable is your automotive dealership on Google Maps and Apple Maps? And what do shoppers find when they locate you on these popular apps? These are important questions for your team to address. More than 154 million people use Google Maps, and

Need more leads? Whenever sales are slow, one of the first reactions from salespeople, and sometimes their managers, is to proclaim they need more leads or better leads. In response, they might run a lead generation campaign which results in a tempor

I get why you’re not running pre-roll ads, ? [because you yourself skip them, so why pay for them] and it makes sense- BUT… That’s only because most advertisers are COMPLETELY ignoring the fact that pre-roll, like any other ad type,

This year, the number of smartphone users worldwide is expected to reach 2.53 billion.1 Because of this, your digital marketing must be 100% mobile-friendly in order to stay competitive in today’s market.2 But as the digital landscape changes almos

Scot Eisenfelder explains how tailwinds are affecting independent repair facilities and why it’s more important than ever to have strategies to protect dealership service business in part 1 of this 2 part video blog.

Pinterest is one of the best platforms for businesses to be on because it’s not just another social media site; it’s a visual search engine! That means the opportunities for capturing the attention of potential customers is much greater!

When we talk about car makers in the USA, one company that probably doesn’t come up much these days is Peugeot. Founded in 1810, this French car maker was a household name at the turn of the 20th century by the time Henry Ford came around, but come

What’s the definition of multi-tasking? It’s doing a lot of things at once, and most often, that means doing them poorly. In fact, research proves that multi-tasking is largely a myth; our brains are not wired to focus on multiple things at o