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Subaru Launches FirstCarStory.com Allowing Car Lovers to Share Their First Car Experiences Through Animated Storytelling

CHERRY HILL, N.J. — Subaru of America, Inc. announced the launch of its First Car Story campaign supporting the all-new 2012 Subaru Impreza. The campaign hub, FirstCarStory.com, features a groundbreaking animation generator that allows users to
Feb 29, 2012

Dealers upselling more F&I products with MyStar™ Personal Assistant program

Dallas, TX –Since the Finance and Insurance Department is one of the most valuable profit generators at any auto dealership, finding new ways to “unlock” customers and keep the average PVR high is paramount. That’s why MyStar™ Personal Assi
Feb 28, 2012

TrueCar.com: February 2012 New Car Sales Expected to Be Highest in Nearly Four Years

SANTA MONICA, Calif.  — TrueCar.com, the authority on new car pricing, trends and forecasting, released its February 2012 sales and incentives forecast.  The forecast shows the following: For February 2012, new light vehicle sales in the U.S
Feb 24, 2012

Hyundai Shines Spotlight on All-New Azera as the Exclusive Automotive Sponsor of the 84th Academy Awards

COSTA MESA, Calif. — Hyundai, the exclusive automotive sponsor of the Academy Awards for the fourth consecutive year, joins Hollywood in honoring the biggest stars of the silver screen on Oscar Sunday, broadcast on February 26 on ABC. Nine Hyun
Feb 24, 2012

CarFinance.com Takes the Headache Out of Auto Refinancing: Helps Credit Challenged Consumers Reduce Monthly Payments

IRVINE, Calif. — CarFinance.com, the company that is revolutionizing the auto loan process for the more than one in three (36%) consumers with less-than-prime credit[1], today launched a virtually paperless, direct-to-consumer auto loan refinan
Feb 23, 2012

Lithia Motors Reports New Vehicle Same Store Sales Increased 29%

MEDFORD, OR — Lithia Motors, Inc. reported the highest fourth quarter net income in company history, and more than doubled earnings for the fourth quarter and full year 2011 over the prior year periods. 2011 fourth quarter adjusted income from
Feb 23, 2012

Global ad revenues at Facebook to reach $6.1 billion in 2012

NEW YORK —Facebook passed Yahoo! last year to become the top display advertising seller in the US, but the company’s lead may be short-lived. Google’s display business is growing faster than anticipated—and is set to surpass Facebook’s next
Feb 23, 2012

Incentive Spending Down 9% in January

According to the NADA Official Used Car Guide Update for February 2012, overall incentive spending for the month decreased by -9% on a month-over-month basis to reach an industry average of $2,435 per unit. Highlights from February 2012 NADA Guidelin
Feb 22, 2012

DealerTrack Holdings, Inc. Reports Results for Fourth Quarter and 2011, and Issues Guidance for 2012

Lake Success, N.Y. – DealerTrack Holdings, Inc. reported financial results for the fourth quarter and year ended December 31, 2011. GAAP Results for the Fourth Quarter 2011 Revenue for the quarter was $91.3 million, as compared to $62.0 million for
Feb 22, 2012