SANTA MONICA, Calif. — TrueCar.com, the authority on car pricing, trends and forecasts, estimated today that the average transaction price for light vehicles in the United States was $30,605 in February 2012, up $1,943 (6.8 percent) from Febru

YONKERS, N.Y. — Riding a wave of impressive redesigned models in the last few years, Subaru for the first time has earned the top score in Consumer Reports automaker report cards for 2012. Subaru’s score of 75, two points higher than last

RESTON, VA – comScore, Inc., a leader in measuring the digital world, recently released the 2012 Mobile Future in Focus report. This annual report examines the mobile and connected device landscape, covering several mobile markets measured by c

TORRANCE, Calif. – Toyota Motor Sales (TMS), U.S.A., Inc. unveils its newly designed Facebook® Page layout today, as one of the premiere brands that were selected to participate in the initial phase of the new Pages for brands. The new Page timeli

Ask every dealer you know if they’d prefer a phone up or an email lead and 99% will say “phone up hands down.” This makes sense, since a phone up is usually lower in the purchase funnel and (when handled properly) delivers a much higher closing

Heather MacKinnon, vice president of sales at DealerRater, is sharing her expertise with automotive dealers and managers on the do’s & don’ts of building and leveraging an online reputation. Consumers are looking at star ratings and reviews a

Jonika Hoomes, the Head of Google’s Automotive Channel Sales Partnerships for North America and Peter Leto, co-leader of the Dealer Jumpstart Team at Google, is sharing their expertise with automotive dealers and managers on the zero moment of auto

MAHWAH, N.J. — Jaguar is launching today a new global brand direction and marketing campaign, themed “ALIVE,” which introduces the famed British brand to luxury consumers in a new modern context. The brand direction is driven by th

BOSTON, MA  – Following 3.8 percent growth in 2011, global advertising spending is expected to grow by 4.9 percent in 2012 to $465.5 billion, according to the latest Global Advertising Forecast from Strategy Analytics. Although total US advert