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Dealer/GM NewsDigital DealerFinance & Insurance NewsLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales Strategies
How to Save a Deal a Day….Every Day!
Imagine, just for a moment, you and each of your representatives were able to save one deal a day. How much easier would each month, quarter and year be? How much less scrambling at the end of the month might there be? Scrambling means shortcutting
Mar 7, 2012
Super Bowl Advertising Effectiveness Report Reveals Key Insights for Automotive Advertisers
BIRMINGHAM, Mich. — Autometrics is the leading provider of automotive demand-centric, analytical data that enables its clients to track sales demand, media effectiveness and demographic trends at national, regional and market levels. Automet
Mar 7, 2012
Stone Meta Social Media Offers Tips for Ensuring Auto Dealers They’re at the MOT When Consumers Start Shopping for Cars
CRYSTAL LAKE, IL – Social media strategists Stone Meta Media advises auto dealers to consider if their digital presence puts them at the consumer’s moment-of-truth or MOT, the critical decision point when their desire for a new vehicle emerges.
Mar 6, 2012
Ally Bank Tops List of Financial Services Companies Using Social Media
MIDVALE, Utah – Ally Bank has been recognized as a leader in financial services companies using social media, according to Change Sciences Group. The accolade, which listed Ally Bank first among 22 companies, rated each company’s approach to the
Mar 6, 2012
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing Strategies
Dispelling the Myth of the ‘Perfect Used Car’
For the past few months, I’ve been monitoring dealer used vehicle inventories through vAuto’s new Provision inventory management engine, which assigns letter grades to prospective vehicles a dealer might acquire. An eye-opening finding: It’s ve
Mar 1, 2012
Luxury Pre-Owned Sales Up in February
For the month of February, certified pre-owned sales for BMW, Audi, Mercedes-Benz and Porsche were all up. BMW: In February, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 4.6 % to 13,375 vehicles from the 12,791 v
Mar 1, 2012
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Dealer/GM NewsDigital DealerFixed Operations NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Consumer Reports: Buying A Used Car May Be a Better Deal Than Ever
YONKERS, N.Y. — With every passing year, buying a used car becomes less of a gamble according to a new analysis by Consumer Reports. Even the least reliable car-makers are gaining ground on the perennial reliability leaders, Toyota and Honda;
Mar 1, 2012
Manheim Completes Purchase of Dealers Services Corporation
ATLANTA – Manheim has completed, on schedule, its planned purchase of Dealer Services Corporation (DSC), which reinforces its commitment to provide inventory financing to independent dealers. DSC is a used vehicle floor plan company for independen
Mar 1, 2012
Edmunds.com: Low Incentives Spending Suggests Big First Quarter for Automakers
SANTA MONICA, Calif. — February’s incentives spending on new car sales increased month-over-month but still came in at the lowest of any February since 2003, according to an analysis of Edmunds.com’s True Cost of Incentives® (TCISM).
Mar 1, 2012