Posts
Posts
Digital Dealer
Study Shows Global Email Deliverability Experiences Historic Decline in Second Half of 2011
New York, NY –Return Path, the world’s leading email certification and reputation monitoring company, today announced that worldwide inbox placement rates (IPR) declined sharply in the second half of 2011 according to the company’s most recent
Mar 21, 2012
Posts
Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales Strategies
The Spoiled Customer
As part of the process for awarding the WomenCertified Top Dealerships for Outstanding Customer Experience, WomenCertified asks participating dealers to describe in detail the retail amenities and features they offer which enhance the customer experi
Mar 21, 2012
Honda and Sprinkles Bake Up Sweet CR-V Marketing Program
TORRANCE, Calif. — American Honda has teamed up with Sprinkles Cupcakes on a delectable mall-based marketing program to promote interest in the segment-leading 2012 Honda CR-V. The Honda CR-V Mall Tour will provide free Sprinkles cupcakes to th
Mar 21, 2012
Kantar Media Releases March Madness Advertising Trends Report
New York, NY – The NCAA Division I Men’s Basketball Championship tiped off on last Tuesday. March 13th, the closing act in a vibrant first quarter of event TV that has included pro football’s Super Bowl, the Grammy Awards and the Academy Awards
Mar 21, 2012
Just the Tip of the Iceberg
Equity data mining is one of the most lucrative trends currently in the market. Because almost every auto dealer is digging out from an economy where floor traffic has slowed and customers were holding their checkbooks tightly, equity data mining has
Mar 19, 2012
Sirius XM Radio and Asbury Automotive Group to Give Customers 3-Month SiriusXM Subscription on Pre-Owned Vehicles
NEW YORK — Sirius XM Radio and Asbury Automotive Group, Inc., one of the largest automotive retail and service companies in the U.S., will provide Asbury customers a 3-month SiriusXM subscription when they purchase a pre-owned vehicle with fac
Mar 16, 2012
Mobile Enhancements Now Available for RouteOne Android App
FARMINGTON HILLS, Mich. — RouteOne announced the availability of additional enhancements to its free Android™ app, including the ability to forward ‘sent’ applications to a new finance source, securely text message with supportin
Mar 15, 2012
Posts
Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
vAuto’s RealDeal Enhances Sales Flexibility With Mobile Integration
OAK BROOK, IL – vAuto’s RealDeal is now available for dealership sales teams to use on Android phones, as well as Apple’s iPhone and iPad. “We’re pleased to complete RealDeal’s integration across the top mobile platforms,” says Keith Je
Mar 15, 2012
Posts
Digital Dealer
Auto Industry Veteran Educator and Leading Dealers Discuss Best Internet Decision-Making
Shaun Raines, executive director of DrivingSales University, will be moderating a panel discussion for dealers and managers on Internet decision-making with: Vinnie Micciche, Digital Business Director, Group 1 Automotive; Bryan Armstrong – Internet
Mar 15, 2012