The right mix of top talent, contractors and vendors, along with effective coaching, will ensure that you don’t just meet your sales goals, but that you exceed them. Join Kathryn Carlson, Product Director for KPA’s HR Management Product Line, to

In Part I of this series (A Brief History of E-mail), I used Hotmail to illustrate how quickly e-mail use skyrocketed in the mid-nineties. Hotmail gained eight million users in its first year, after which Microsoft quickly purchased them for $400 mil

Quarterly Analysis Notes Increase in Keyword Pricing for the First Time since Q3 2011 SAN DIEGO – Covario, Inc., one of the nation’s largest independent providers of search marketing agency services and management solutions, recently  issued its

SANTA MONICA, Calif. — The Federal Trade Commission reportedly plans to fine Google $22.5 million for hacking around privacy settings on iPhones and iPads that use Apple’s Safari browser. Consumer Watchdog praised the Commission today for

Just when you thought you finally caught up with competitors, fine-tuned your inventory merchandising to acceptable industry and consumer standards, and confidently prepared for the influx of customer leads, once again the bar has been raised. Consum

Teamwork, forward thinking in digital marketing, and focus on customer excellence have propelled Apple Auto Group’s Internet sales from 75 per month to over 200 per month in three years. The numbers tell the story: Apple Auto Group’s flagship, Ap

As I write this article the world of social advertising is in upheaval. General Motors, after considerable testing, pulled its banner ads from Facebook…just days before the young Mr. Zuckerberg became one of the world’s wealthiest individuals fro

Customers Tolerate Rate Hikes When Notified in Advance and Given Options WESTLAKE VILLAGE, Calif. — Led primarily by increases in satisfaction with policy offerings and billing and payment, overall customer satisfaction with auto insurance comp

It’s hard to pick up a newspaper or a magazine or visit an automotive web site and not see media coverage about fuel-efficient vehicles. Economy cars, hybrids and electric vehicles represent an important part of future vehicle design, and rightfull