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US Equity Advantage Launches Live, Real-Time Dashboard for Partners to Track Commission Payments
ORLANDO, Fla. – US Equity Advantage (USEA) – the nation’s loan acceleration services leader – announces a new partner dashboard for finance and insurance (F&I) managers, automotive dealerships, and agencies to track and forecast commissi
Sep 10, 2012
Interview with Shawn Reardon, Internet Director Ideal Nissan
Ideal Nissan is the Overall Winner of the Spring 2012 Digital Dealer Website Excellence Awards – scoring higher than nearly 3,000 other dealerships and dealership groups nationwide. Co-sponsored by Dealer Communications and Dataium, LLC, the Digita
Sep 7, 2012
Experian Automotive: Subprime auto loans in Q2 2012 exceeded prerecession levels
While subprime lending is on the rise, loans are balanced by lower loan-to-value ratios SCHAUMBURG, Ill. — Experian Automotive today announced that loans to customers in the nonprime, subprime and deep-subprime risk tiers accounted for more th
Sep 6, 2012
The President of Gratis Technologies Discusses Putting the Customers Back in CRM
It’s a constant challenge: how can a dealer succeed in communicating with his/her previous clients while continuing to gain new ones, while utilizing the Internet? The first step is to understand the tools that are available such as CRM, website, a
Sep 6, 2012
Founder of WomenCertified Details How to Sell Automotive Products to Women on the Internet
What really works online with women depends on a number of variables including: how she uses the Internet, if she’s a mom, her lifestyle and her shopping preferences. Delia Passi, CEO of Medelia Inc. and founder of WomenCertified, will teach you a
Sep 6, 2012
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Digital Dealer
Average Unique Visitors Up in August 2012
According to a data from Dataium, the conversion rate of the average unique visitors to shoppers was up 61% during the month of July 2012. This information is based on statistics for national automotive Internet behavior for August 2012. Below are a
Sep 6, 2012
Using Technology to Determine your Office Size
When I speak to dealers or controllers, the two most common questions that I get are: “What is the best DMS system?” and “How many people do I need in the accounting office?” Both answers to these questions depend on your situation. The best
Sep 5, 2012
It’s ‘Make or Break’ Time for New-car Classified Efforts
To maintain profitability, it’s been mandatory for years to utilize comprehensive, well-distributed classified ads. It is important for dealers to have an online presence with new-car classifieds since many consumers start researching their next ca
Sep 5, 2012
Dodge Brand Launches New Dodge Dart TV Ad as Marketing Launch Shifts Into High Gear
AUBURN HILLS, Mich. — A change is in the air and it’s not just in the weather. Labor Day may mark the unofficial end of the summer, but it also signifies the beginning of fall, which means football, baseball pennant races, television se
Sep 5, 2012