Prominent Automotive Video Channel Rapidly Maintains Viewers IRVINE, Calif. —  Autobytel Inc. (Nasdaq:ABTL), the company dedicated to helping dealers and car-buyers connect online, announced that the Autobytel YouTube Channel continues to gain

Dayton, Ohio – The Reynolds and Reynolds Company today announced that the United States Patent and Trademark Office has issued two U.S. patents relating to docuPAD®, which is a finance and insurance (F&I) selling and document processing system

According to Kbb.com’s Blue Book Marketing Report for September 2012 , used-car values continue to decline. Kbb.com said even as fuel prices approached record highs this year, values of fuel-efficient vehicles have continued to lead market decline

There is a direct connection with unique visitors to sold units. There is also a direct connection with increasing time on website to increased website conversion. Focusing on each part of the sales funnel is key, not just the bottom section. After a

I wanted to begin the last part in our e-mail marketing series by repeating two statistics: 1. According to the Direct Marketing Association’s annual Power of Direct report, e-mail generates an average ROI of $40, nearly double its closest comp

New York, NY – MediaMind, a division of DG (NASDAQ:DGIT), and the leading independent provider of integrated digital advertising solutions, announced today that the click-through rate (CTR) for online video is 27.4 times that of standard banner

SEO investments alone are no longer enough to improve search engine results and social marketing effectiveness. Dealers and managers need to ensure that all bases are covered to stay relevant in the evolving digital landscape. It’s time to reevalua

Back by popular demand, the second Automotive Social Media Trend Study is packed with even more actionable findings! You will be among the first to see the results, including an analysis of sites from dealers attending the show and how car buyers are

NEW YORK — Total advertising expenditures in the second quarter of 2012 increased 0.9 percent from a year ago and finished the period at $34.4 billion, according to data released today by Kantar Media, the leading provider of strategic advertis