From Keith Carberry, the following presentation provides engaging content for using SMS at a Dealership. Simple but clearly presented examples of how to integrate your text marketing campaign into your dealership could improve your customer draw and

Global Post reports on TrueCar’s transactional business model. New and Pre-owned car sales departments can benefit from developing “hassle-free” auto deals by pricing online before customers enter the dealership. This can minimize t

J.D. Power and Associates Reports: Providing a More Satisfying Experience on Third-Party Automotive Websites Yields More Loyal Shoppers and Website Advocates WESTLAKE VILLAGE, Calif. – Third-party automotive websites have an opportunity to crea

The Next Web remembers the cleverness and success of Oreo’s Super Bowl 2013 commercial and interactive advertising that generates good will. Taking the moment by force and supplying people with their needs in real-time is an ideal way to genera

e-Consultancy provides 10 new stats to that reveal a little bit extra about the digital consumer. Statistics such as “What Type of Device Gets the Most Use” reveal that the consumer actually has no preference to shopping online versus off

Entrepreneur online confesses the cardinal marketing sin of procrastination and offers a few tips on squeezing out the last drops of consumer craze as the month draws to a close this weekend. Examples from Infiniti, Gold’s Gym and even UPS remi

Mac Haik of Desoto implemented some seriously smart marketing tips to advertise with their new Ford F-150 Infographic. It’s common knowledge among auto professionals that truck models, variations and the large range of options can be very confu

Radius provides the intel on LinkedIn. Use the most professional form of social media to your business’s advantage. Generating leads and developing an effective company LinkedIn page can be done by integrating your feeds, posting daily for bran

Autopia covers a production that auto enthusiasts worldwide have been holding their breaths for: another all-electric supercar. The tense, money-guzzling “arms-race” between Audi and Mercedes for an open production electric supercar is ov