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Dealer/GM NewsDigital DealerPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales ManagementTrending Industry News
Overall Depreciation Rates Stable
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Rep
Feb 27, 2019
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Dealer ManagementDealer/GM NewsDigital DealerSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Subscription Services
Scot Eisenfelder shares his viewpoint of how subscription services will impact the automotive industry in this video blog.
Feb 22, 2019
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Dealer ManagementDealer/GM NewsDigital DealerFixed Operations NewsServiceTrending Industry NewsVideo
Autonomous Vehicles
CEO & Executive Chairman Scot Eisenfelder shares his views on autonomous vehicles and their impact in this short video blog.
Feb 8, 2019
An Interview with 2019 NADA Chairman, Charles W. Gilchrist of Gilchrist Automotive
2019 NADA Chairman Charles W. “Charlie” Gilchrist served most recently as NADA vice chairman, representing Northern Texas’s franchised new-car dealers on the board. Thanks to his vision and commitment, what was initially SouthWest F
Feb 1, 2019
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSearch Engine MarketingTrending Industry News
Impression Share Bidding
Of all the recent changes made by Google, Impression Share bidding is one of my favorites. And its importance can’t be understated. Especially so if you believe in the common currency of CPM’s (cost per thousand impressions). Sure, Google’s hel
Jan 15, 2019
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTrending Industry News
Facing Sales Slump, Automotive Brands Can Win by Adding Real-world Value in the Digital Shopping Journey
Automotive analysts predict a slump in sales in 2018 compared to 2017. And even though the U.S. economy and industry remain strong, according to General Motors chief economist Elaine Buckberg, manufacturers are pressured to concentrate on competitive
Jan 14, 2019
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Data & AnalyticsDealer ManagementDealer/GM NewsDigital DealerSales & MarketingSales ManagementSales StrategiesTrending Industry News
How to Drive Sales with Predictive Analytics
Transportation is changing at a rapid rate – from ride sharing services to autonomy and every facet of transportation in between – forcing dealers to analyze their business from every angle. This means digital marketing, traditional marketing, so
Jan 13, 2019
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsSales & MarketingSales ManagementSales StrategiesTrending Industry News
5 Questions That Are Missing from Your F&I Customer Interviews
It is not what you know about your products that is most important, it is what you know about your customers. After all, customers don’t care what you know, if you don’t know them! Top producers sell more because they seek out and leverage powerf
Jan 13, 2019
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Dealer ManagementDealer/GM NewsDigital DealerFixed Operations NewsServiceTrending Industry News
Increasing Service Business Through Convenience – A Tactical Approach
What do the success of service-based companies like Uber, Grubhub, or Airbnb tell us about today’s consumer? We know that people are looking for retail experiences tailored to their individual needs and desires; that people are more empowered than
Jan 13, 2019