It wasn’t so long ago when dealer principals and general managers held a bit of skepticism toward digital marketing. Fortunately, there have been platforms like Digital Dealer that have brought together the brightest minds who offer the most impact

After spending the last several years working with numerous automotive brands as a certified digital advertiser provider, I still find it troubling that many dealers have yet to fully embrace digital video campaigns as part of a consistent go-to-mark

We’ve all been there… Last month was slow and now we need to have a plan to increase traffic! What can we do that’s more time honored in automotive than have a SALE! To many dealers the word SALE means hanging price tags, balloons, radio statio

It’s time you started making your Dealership space work harder for you and this Quick Tip gives you a simple and very effective way you can do that for under $30!

Greg Ternoway discusses the best practices for presenting an invoice to a service customer.

Do you know how many “lost customers” you have in your service department? This ProfitByAction.com Quick Tip is about the importance of Customer Retention to help improve your Service Absorption.

Andy shares his Magic Formula for determining profitability in this ProfitByAction.com Quick Tip.

Since when do F&I products only benefit certain customers? Moreover, when did the F&I manager become a financial services advisor that personally determined which products are important and which are not? Short of those rare one-off scenarios

Jeff Wyler Automotive Family is a Top 50 auto group based in Cincinnati, Ohio. The group offers 15 locations and a huge inventory of thousands of new cars, trucks, vans, SUVs, and commercial work trucks and vans across multiple car dealerships in Ohi