This article could be titled “Robert Atwood (Part Two)” because it really is a continuation of last month’s article. Atwood is a senior instructor at NADA Academy in McLean,VA

After teaching hundreds of dealer management classes here and abroad, which included calculating how productive the service technicians were; I determined the average Dealer

In the past, customers were willing to bring their vehicle into a service department and wait patiently. However, with the rise of convenience and the promise of speed in the form of

Think about the value propositions most dealerships present to consumers. Free car washes, fast transactions, oil changes, low prices, etc. They’re all so similar that, in reality, they cease

Few things go together as nicely as digital retailing and the Digital Dealer Conference. This is where automotive professionals go to learn about the practical application of technology, after all,

If there was a theme to Digital Dealer 21, it was of exploration – of defining and discovering how technology makes business better for dealerships, and which techniques managers should use

Today’s show is a little different than what you might be used to. There’s no featured guest, instead we’re going to share with you the top takeaways from Digital Dealer #21.

When it comes to event reviews, few dealers (if any) provide the insight, candor, and memories as Kevin Frye, eCommerce Director at the Jeff Wyler Automotive Family

The Discovery Channel’s “Shark Week” has become a cultural phenomenon in our country. Sharks are relatively mysterious and most people don’t know much about them. Cars are very similar in nature.