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Conference & Expo: October 14 -15, 2025
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How Do You Maximize Customer Wallet Share? Using Accessories to Get to the Top – and Stay There

In a time of declining vehicle sales where there’s a growing need to identify new profit centers in the dealership, it’s worth taking a fresh look at your operation to see if you’re maximizing customer wallet share on every single transaction.
Oct 19, 2018

Ask Jim: A Service Focused Q&A

“Ask Jim” is an ongoing question-and-answer series with Jim Roche, Xtime’s vice president of marketing and managed services, on the pressing topics and issues within the fixed operations world. Question: How much should I be investing in my ser
Oct 19, 2018

When Digital Starts Winning, Fight Back

In the last few years, a war between dealerships and independent service centers over consumers has fueled a competitive fire.  At stake is millions spent by consumers on retail service and, perhaps, the survival of many dealerships.  The marketing
Oct 19, 2018

Where Oh Where Has the Service Department Gone?

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, som
Oct 12, 2018

5 Ways to Optimize Your Dealership Website for Service Customers

Service, parts, and repairs account for nearly half of dealership revenue1, yet only about 30% of service visits happen at a dealership.2 Why? People often believe they’ll be overcharged, or the dealership is farther away than their local mechanic,
Oct 5, 2018

The Reality Of An Uncontrolled Service Reception Process

So, I’m asked to work with a caring and aggressive client suffering a service process failure rate the original New York Mets would have been proud of. Not bad people, not uncaring people, just one unfortunate situation after another driven by
Oct 5, 2018

Why do You Work So Hard Chasing 2 ½% Gross While Ignoring 70% Gross?

Breaking News: You take more money to the bank grossing $0.70 per dollar than you do grossing $0.02½ per dollar! According to the NADA DATA report released earlier this year, the average new car gross is 2 ½% and it’s been dropping every year for
Oct 5, 2018

Essential Strategies for Offering Quick, Easy and Fair Consumer Financing

There are few things that can be universally agreed upon; the need for access to reliable transportation, however, is not debatable. It is a lifeline to our livelihood, our jobs. As such, car repairs should be considered a non-discretionary expense,
Oct 4, 2018